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John Clements Consultants, Inc. is seeking a Business Relations Manager to execute brand and marketing strategies in the Philippines market, working closely with appointed distributors and reporting to the Chief Representative.
The role focuses on localizing strategies, distributor engagement, and coordination of launches, promotions, and market insights while ensuring brand consistency and alignment with RHQ.
The Business Relations Manager will execute brand and marketing strategies in the Philippines market, working closely with appointed distributors.
This role does not involve direct sales activities.
The role reports to the Chief Representative.
Accurately understand regional direction and effectively localize marketing-strategies to suit the Philippines market.
Maintain close communication with distributors and build strong trust-based relationships.
Work closely with local distributors in the execution of approved marketing, brand, and promotional activities in the Philippines market.
Conduct market and competitor analysis, including pricing, promotions, product trends, and consumer insights.
Tap on strong knowledge of user trends and consumer insights in the Philippines market to execute appropriate demand generation initiatives.
Coordinate product launches, promotional campaigns, and marketing calendars with distributors.
Ensure consistent brand image, messaging, and point-of-sale execution across channels that comply with brand guidelines and conduct necessary alignment with RHQ/HQ.
Act as the primary marketing liaison between the Representative Office, distributors, and headquarters.
Provide guidance and feedback to distributors on marketing materials, campaigns, and execution quality.
Liaise with regional HQ's marketing teams to align activities.
Prepare regular marketing performance reports, summaries, and recommendations for management and maintain regular communication with RHQ.
Gather and analyze local market feedback to support strategic decision-making.
Ensure compliance with internal policies, brand governance, and the legal limitations of a Representative Office.
Support ad-hoc marketing or brand-related projects as assigned.
Bachelor's Degree in Marketing, Business Administration or a related field
8 to 12 years' relevant experience in Trade Marketing, Brand Marketing, or Channel Marketing in the Philippines market.
At least 3 to 5 years' experience in a managerial role and distributor management experience.
Experience working with regional headquarters, distributors, dealers, or channel partners.
Substantial experience in B2B business for lifestyle brands and consumer electronics, with solid familiarity with the Philippine lifestyle/fashion industry.
While not engaged in direct sales activities, understands the importance of maximizing sales through effective promotional execution.
Has broad experience across marketing activities, including SNS management, coordination with PR/media, and KOL engagement, and can cover all areas.
Excellent English communication, presentation, and stakeholder management skills.
Ability to work independently and represent the company in a lean Representative Office environment.