Business Development Representative

Cerena Solutions OPC; Leyte; On-site; PHP 279,000 - 446,000; Full time

Job summary

Cerena Solutions OPC is seeking a proactive sales support professional to drive growth through outbound prospecting, inbound qualification, and discovery conversations. You will connect with target prospects via cold calls, email campaigns, LinkedIn, and social selling to identify opportunities and share tailored value propositions.

You will schedule meetings for the Account Executive team, maintain clean CRM records, collect market insights, and collaborate with Marketing and Sales Ops to

Qualifications

• Outbound reach via cold calling, email campaigns, LinkedIn and social selling.
• Respond to and qualify marketing leads (MQLs) to evaluate fit.
• Initial discovery to understand pain points and present relevant solutions.
• Schedule qualified discovery meetings and product demos.
• Maintain CRM records of interactions and deal stages.
• Gather market insights on prospect needs and competitive landscape.
• Collaborate with Marketing and Sales Ops to refine targeting and messaging.

Job description

Prospecting & Lead Generation: Outbound reach via cold calling, email campaigns, LinkedIn, and social selling to identify and connect with target prospects.

Inbound Qualification: Rapidly respond to and qualify incoming marketing leads (MQLs) to evaluate fit and buying intent.

Discovery & Value Proposition: Conduct initial discovery calls to understand prospective clients' pain points and introduce relevant solution capabilities.

Meeting Scheduling: Secure qualified discovery meetings and product demos for the Account Executive team.

Pipeline Management: Maintain meticulous records of prospective interactions, contact details, and deal stages within our CRM ([e.g., Salesforce / HubSpot]).

Market Intelligence: Gather key insights on prospect needs, market trends, and competitive landscape to share with sales leadership and marketing.

Collaboration: Partner closely with Marketing and Sales Ops to continuously refine targeting strategies, email messaging, and outreach cadence.