Brand Marketing Manager — Build Industry Campaigns & Growth

Neltex Development Co. Inc.; Parañaque; Presencial; PHP 900.000 - 1.500.000; Jornada completa

Descripción de la vacante

NELTEX Brand Marketing Manager will lead the development and execution of brand strategies to strengthen brand preference, customer engagement, and business growth in the Philippines market.

The role translates market insights and priorities into impactful campaigns, product initiatives, customer programs, and marketing activities targeting architects, builders, contractors, designers, engineers, dealers, and other industry stakeholders.

Formación

• Bachelor's degree in Marketing or related field.
• 5 years of solid experience in Brand Management, Product Marketing, Marketing Communications, Trade Marketing, or similar roles.
• Strong understanding of brand management, marketing campaigns, digital marketing, and market research.
• Experience engaging Architects, Builders, Contractors, Designers, Engineers, dealers, or other construction industry stakeholders is an advantage.
• Knowledge of guerrilla, experiential, or non-traditional marketing is an advantage.
• Excellent project and time management skills, with the ability to manage multiple priorities.
• Strong communication, collaboration, creativity, and execution skills.

Responsabilidades

• Develop and implement the NELTEX Brand Plan aligned with the Company's business objectives.
• Strengthen NELTEX brand positioning, awareness, and customer preference.
• Develop marketing strategies and engagement programs for Architects, Builders, Contractors, Designers, Engineers, dealers, and other key stakeholders.
• Plan and execute brand campaigns, product launches, events, activations, and digital marketing initiatives.
• Develop creative and non-traditional marketing programs, including guerrilla and experiential marketing.
• Build strong relationships and engagement with key influencers and decision-makers in the construction and building-materials industry.
• Ensure consistent NELTEX brand identity and messaging across all marketing channels.
• Contribute to initiatives that increase market presence, customer engagement, brand preference, and profitable growth.

Conocimientos

Brand management

Marketing campaigns

Digital marketing

Market research

Communication

Time management

Team collaboration

Educación

Bachelor's degree in Marketing, Business Administration, Management, Communications, or related field

Descripción del empleo

NELTEX Brand Marketing Manager will lead the development and execution of brand strategies to strengthen brand preference, customer engagement, and business growth in the Philippines market.

The role translates market insights and priorities into impactful campaigns, product initiatives, customer programs, and marketing activities targeting architects, builders, contractors, designers, engineers, dealers, and other industry stakeholders.