Brand Marketing Manager

Apeiron Consultancy LTD; Makati; On-site; PHP 800,000 - 1,100,000; Full time

Benefits offered by this job

Quality-driven environment

Annual Bonuses

Health Insurance

Job summary

Apeiron Consultancy LTD, based in the Philippines, seeks a Brand Manager / Account Manager to oversee livestream operations and manage key brand partnerships. You will drive livestream strategy, host performance, and data-driven optimization, serving as the main contact for brand partners and coordinating with TikTok on campaigns.

The ideal candidate brings 5+ years in ecommerce/brand operations or TikTok roles, is detail-oriented, proactive, and adept at external communication to deliver

Qualifications

• Bachelor's degree from a top 10 university in the Philippines.
• 5+ years of management-level experience in ecommerce, brand operations, or TikTok-related roles.
• Deep understanding of the TikTok ecommerce ecosystem and livestream structure.
• Proven experience leading teams and achieving growth targets.
• Strong strategic thinking, analytical ability, and structured communication.
• Capable of high-level external engagement with brand executives and TikTok teams.
• Highly goal-driven, adaptable to fast-paced ecommerce environments. Proficient in English and Filipino.

Responsibilities

• Develop livestream strategies, scripts, and communication frameworks to improve performance.
• Conduct host training and management, KPI monitoring, and capability enhancement.
• Manage livestream room setup, lighting, display area, and execution flow.
• Oversee livestream execution and real-time monitoring; resolve issues to ensure smooth operations.
• Perform daily/weekly data analysis; identify problems and propose optimization plans.
• Coordinate with brand partners on planning, alignment, and resource confirmation.
• Prepare weekly/monthly reports; attend meetings and provide strategic insights.
• Drive execution of brand plans and strategic recommendations.
• Coordinate with TikTok on campaign planning, support, and resources.
• Engage with TikTok teams; provide optimization suggestions and platform growth input.

Skills

Brand management

Livestream ops

Partnerships

TikTok ecommerce

Team leadership

Data analysis

Bilingual

Education

Bachelor's degree

Job description

About Apeiron

Apeiron is the next generation professional services firm. Our services and solutions are tailored to the needs of start-ups and enterprise companies in Southeast Asia and beyond. With a strong presence in both Singapore and the Philippines, Apeiron offers technology-enabled professional services designed to support businesses at every stage of their growth. Our culture is fast‑paced and unique; we recognize great achievements with great rewards. To support our ambitious growth, we are looking for commercially astute, ambitious individuals who can bring fresh and innovative thinking to Apeiron and play a part in driving us forward in reimagining professional services. Apeiron believes in the power of meritocracy and invests in the development of our people to help everyone achieve their full potential.

About The Client

A Philippine‑based company involved in e‑commerce, content, and social media, known for live selling and job fairs. They focus on digital content and commerce growth in the Philippines.

Benefits Include

• Quality‑driven environment
• Annual Bonuses
• Health Insurance

We are looking for a Brand Manager / Account Manager

Principal Duties And Responsibilities

The Brand Manager / Account Manager will oversee livestream operations and manage key brand partnerships, ensuring seamless campaign execution and strategic growth. This role drives livestream strategy, host performance, and data‑driven optimization, while serving as the main point of contact for brand partners and coordinating with TikTok on campaigns and platform initiatives. The ideal candidate is detail‑oriented, proactive, and skilled at managing both internal operations and external communications to deliver impactful results for brands and the platform.

Key Responsibilities

Internal Operations

• Participate in developing livestream strategies, scripts, and communication frameworks to improve overall performance.
• Conduct host training and management, capability enhancement, performance monitoring, and KPI management.
• Manage the livestream room setup, including lighting, background, equipment checks, product display area, and execution flow control.
• Oversee livestream execution and real‑time monitoring, adjusting rhythm and resolving issues to ensure smooth operations.
• Perform daily and weekly data analysis and reviews; identify problems and propose actionable optimization plans.

External Communication Brand Partners

• Act as the daily communication window for brand partners, handling coordination, planning alignment, and resource confirmation.
• Prepare and deliver weekly and monthly business reports; attend brand meetings and provide strategic insights.
• Develop professional plans for brands and drive execution of recommended strategies.

External Communication TikTok Platform

• Coordinate with TikTok on campaign planning, official support, and resource acquisition.
• Participate in campaign reviews and provide optimization recommendations.
• Communicate with TikTok on brand health performance (bi‑weekly) and support platform growth initiatives.

Key Qualifications

• Bachelor's degree or higher from a top 10 university in the Philippines.
• 5+ years of management‑level experience in e‑commerce, brand operations, or TikTok‑related roles; strong preference for candidates from ByteDance, Shopee, or major brands' e‑commerce divisions.
• Deep understanding of the TikTok e‑commerce ecosystem and livestream commerce structure.
• Proven experience leading teams and achieving business growth targets.
• Strong strategic thinking, analytical ability, and structured communication skills.
• Capable of high‑level external engagement with brand executives and TikTok teams.
• Highly goal‑driven, adaptable to fast‑paced and rapidly evolving e‑commerce environments.
• Proficient in both English and Filipino.