Brand Marketing Lead — Dermocosmetics

healthspan global inc; Philippines; On-site; PHP 670,000 - 1,339,000; Full time

Job summary

Healthspan Global Inc in the Philippines is seeking a Marketing lead to develop and implement marketing plans in collaboration with the Marketing Manager, Sales Manager, and Brand Principal. You will translate annual strategy into quarterly calendars, lead brand positioning, launches, campaigns, and digital plans to support overall goals.

You will conduct market research to identify trends and consumer insights, turning findings into actionable strategies and recommendations, while coordinating

Qualifications

• College graduate in Marketing, Commerce, Business Studies/Management, or related field.
• 3 years of marketing work experience in FMCG or dermocosmetic/medical aesthetic marketing.
• English communication skills capable of clear, well-structured writing.

Responsibilities

• Develop and implement marketing plans in collaboration with Marketing Manager, Sales Manager, and Brand Principal.
• Translate annual strategy into quarterly marketing calendars to support brand goals.
• Lead marketing plans including brand positioning, launches, campaigns, and digital marketing plans.
• Conduct market research and translate findings into actionable strategies.
• Act as liaison between Brand, Sales, and Principal and coordinate with CEO/COO on Brand ideas.
• Collaborate with Sales to translate plans into field-ready activities and provide field support as needed.
• Develop and maintain Sales Enablement Toolkit (battlecards, brochures, content analysis).
• Engage key physician opinion leaders with measurable ROI and account activation.
• Monitor KPIs and ROAS to maximize ROI and marketing impact.
• Provide regular performance reports to senior leadership.

Education

Bachelor's degree in Marketing, Commerce, Business Studies/Management, or related

Job description

Healthspan Global Inc in the Philippines is seeking a Marketing lead to develop and implement marketing plans in collaboration with the Marketing Manager, Sales Manager, and Brand Principal. You will translate annual strategy into quarterly calendars, lead brand positioning, launches, campaigns, and digital plans to support overall goals.

You will conduct market research to identify trends and consumer insights, turning findings into actionable strategies and recommendations, while coordinating