Branch Manager - San Fernando, La Union

SEAOIL Philippines, Inc.; San Fernando; On-site; PHP 670,000 - 1,004,000; Full time

Job summary

SEAOIL Philippines, Inc. is seeking a Branch Manager for San Fernando, La Union to lead sales, operations and customer experience at the dealership.

You will drive monthly targets, coach the sales team, and ensure showroom readiness while maintaining strict administrative discipline. The role also covers coordination with regional operations, after-sales handoffs, and a focus on customer retention through effective service processes.

Qualifications

• Minimum 3+ years in dealership, automotive, retail leadership or sales management.
• Proven sales leadership and operations management background.
• Strong communication, people management, customer handling, and reporting discipline.
• Must be willing to manage the Bauang showroom as needed.

Responsibilities

• Achieve monthly and quarterly sales targets.
• Manage and coach the sales team to follow the complete funnel discipline (lead → test drive → reservation → release).
• Ensure CRM accuracy, proper follow-up, and pipeline tracking.
• Support local marketing initiatives including mall displays, partnerships, test drive campaigns, and fleet development.
• Ensure full showroom readiness and oversee branch reporting, petty cash, documentation, and compliance.
• Coordinate with regional operations for unit hauling, stock allocation, and release timelines.
• Lead customer handling standards from inquiry to delivery and manage escalations.
• Oversee after-sales handoff and align with warranty and service standards.

Skills

Sales Leadership

People Management

Communication

CRM & Pipeline Tracking

Tools

CRM Software

MS Excel

Job description

Are you ready to start your legaSEA? SEAOIL is looking for passionate talents to help make a difference in the lives of Filipinos and fuel their better future. Here's your chance to grow your career with the largest and leading independent fuel company in the country - join us as our next Branch Manager - San Fernando, La Union!

What is this role about?

This role oversees sales, branch operations, and customer experience for their assigned dealership. This includes achieving monthly sales targets, ensuring high showroom standards, maintaining proper branch administration, coordinating logistics, and managing front-line customer handling. As the dealership network grows, this role will also support foundational after-sales coordination to ensure customer retention, smooth transition to service, and alignment with future service processes.

1. Sales Leadership

• Achieve monthly and quarterly sales targets.

• Manage and coach the sales team to follow the complete funnel discipline (lead → test drive → reservation → release).

• Ensure CRM accuracy, proper follow-up, and pipeline tracking.

• Support local marketing initiatives including mall displays, partnerships, test drive campaigns, and fleet development.

2. Branch Operations & Administration

• Ensure full showroom readiness (unit display, signage, cleanliness, availability of test drive units).

• Oversee branch reporting, petty cash, documentation, permitting, and compliance.

• Coordinate with regional operations for unit hauling, stock allocation, and release timelines.

• Support hiring, onboarding, and alignment of all branch-based roles.

3. Customer Experience & Retention

• Lead customer handling standards from inquiry to delivery.

• Respond to escalations and ensure timely complaint resolution.

• Execute referral engagement and customer retention programs.

4. After-Sales Coordination (Current + Future Scope)

• Ensure smooth customer handoff to the After-Sales team post-delivery.

• Align with warranty processes, service appointment standards, and escalation protocols.

• Participate in after-sales development initiatives as dealership service capability expands.

• Support customer retention and CSI monitoring once after-sales programs mature.

5. Team Leadership

• Conduct weekly branch operations and daily sales alignment meetings.

• Mentor and evaluate staff, identifying development needs and performance gaps.

• Build a disciplined, customer-centric, and accountable team culture.

What will YOU need?

• Minimum 3+ years in dealership, automotive, retail leadership, or sales management

• Proven sales leadership and operations management background

• Strong communication, people management, customer handling, and reporting discipline

• Must be willing to manage the Bauang showroom as needed