Associate Product Manager - Dermatology

Karihome, Inc; Philippines; On-site; PHP 400,000 - 700,000; Full time

Job summary

Karihome, Inc. in the Philippines is seeking a Marketing Specialist to support the Sales Team in achieving sales objectives and to drive key product launch projects.

You will help implement sound marketing strategies and manage promotional plans to grow market share and control expenditure. Responsibilities include developing marketing and educational plans for launches, monitoring P&L metrics and launch timetables, tracking sales performance, and coordinating with internal groups such as

Qualifications

• Experience in pharmaceutical marketing is preferred.
• Ability to develop marketing and educational plans for product launches.
• Experience in monitoring sales performance and marketing campaigns.

Responsibilities

• Launch of products and brand leadership including development of marketing plans for launches.
• Achieve and monitor P&L metrics and launch timetables.
• Regular monitoring of sales and market share with corrective actions as needed.
• Monitor competitor activity and advise on strategies.
• Build relationships with KOLs and support sales force activities at industry events.
• Coordinate with agencies, PR, regulatory and reimbursement teams to meet milestones.
• Implement professional marketing programs and training initiatives.
• Execute marketing plans according to company policy and monitor team performance.
• Conduct forecast accuracy reviews and ensure continuous product supply.

Skills

Marketing support

Product launches

Brand management

Forecasting

Pharma marketing

Job description

Purpose of the Job

• Provide Marketing support to Sales Team in the achievement of sales objective.

• It is also responsible for the implementation of key projects for product launches.

• Ensuring sound Marketing Strategies are in place to achieve sales, market share and expenditure through the effective implementation of the marketing plans.

Key Responsibilities:

Launch of Products & brand leadership

1. Develop/write Marketing and Educational Plans for the launch of products.

2. Achievement of P&L metrics.

3. Achieve agreed launch timetables.

4. Regular monitoring of sales and share performance and ensure necessary action to rectify negative deviation is taken.

5. Closely monitor competitor activity and recommend strategies and actions.

6. Build relationships with KOL.

7. Participate and support sales force activity in Industry and Trade Displays in an advisory and networking role.

8. Working with internal and external groups to achieve milestones i.e. agencies, PR, Regulatory and Reimbursement.

9. Ensure implementation of agreed professional marketing programs.

10. Develop and implement Training programs.

Forecasting

1. Ensure brand forecasts are accurate and up to date.

2. Ensure continuous product supply.

Brand Management

1. Ensure brand forecasts are accurate and up to date.

2. Ensure continuous product supply.

3. Drive production and implementation of promotional materials.

4. Prepare cycle meeting presentations in line with marketing plans, ensuring all strategies, tactics and materials for product are covered.

Operations

1. Ensure the execution of all marketing plans according to company policy

2. Control and monitor individual and team sales performance in relation to execution of marketing plans, promotional expenditure and sales outcomes

Preferably with 1 year (or more) experience in Pharmaceutical Marketing