Assistant Brand Manager

Vouno Trade and Marketing Services Corporation; Mandaluyong; On-site; PHP 600,000 - 800,000; Full time

Job summary

Vouno Trade and Marketing Services Corporation is seeking an Assistant Brand Manager to drive our brand's growth. You will manage Below-the-Line projects, contribute to Above-the-Line campaigns, and steer product development from concept to launch.

You will lead integrated campaigns, monitor competitor moves, and oversee NPD initiatives with cross-functional teams to deliver compelling market results across channels.

Qualifications

• 3+ years of Brand Marketing experience in FMCG.
• Bachelor's degree in Marketing, Management, or a related business field.
• Data-driven thinker who translates analysis into actionable brand recommendations.
• Collaborative across Finance, Purchasing, IT, Supply Chain and with distributors/vendors.

Responsibilities

• Lead integrated marketing campaigns aligned with brand strategy.
• Conduct market intelligence on competitor pricing, promotions and strategies.
• Drive innovation and New Product Development with cross-functional teams.
• Track performance metrics like sales volume, market share and brand health.
• Coordinate with agencies and global counterparts for regional support and creative development.
• Brief agencies on outputs, endorse budgets, and suggest reporting tool improvements.

Skills

Campaign Leadership

Market Intelligence

Innovation & NPD

Performance Tracking

Agency & Global Collaboration

Operational Excellence

Education

Bachelor's degree in Marketing or Management

Job description

As an Assistant Brand Manager, you will be the engine behind our brand's growth. You will manage Below-the-Line (BTL) projects, contribute to high-impact Above-the-Line (ATL) campaigns, and oversee the journey of product development from concept to launch.

Key Responsibilities

• Campaign Leadership: Execute integrated marketing campaigns that align perfectly with our brand strategy.
• Market Intelligence: Conduct in-depth analysis and monitor competitor pricing, strategies, and promotions to keep us ahead.
• Innovation & NPD: Drive the implementation of innovation and New Product Development (NPD) projects alongside cross-functional teams.
• Performance Tracking: Analyze critical metrics including sales volume, market share, and overall brand health.
• Agency & Global Collaboration: Coordinate with advertising and digital agencies on creative development while aligning with global marketing counterparts for regional support.
• Operational Excellence: Brief agencies on tactical outputs, endorse budget estimates, and recommend process improvements for reporting tools.

Who You Are

• Experienced: You have at least 3 years of experience in Brand Marketing, preferably within the FMCG industry.
• Educated: You hold a Bachelor's degree in Marketing, Management, or a related business field.
• Strategic: You are a data-driven thinker who can turn complex analysis into actionable brand recommendations.
• Collaborative: You excel at working across departments, including Finance, Purchasing, IT, and Supply Chain, as well as with third-party distributors and vendors.