APAC Commercial Director: Growth & Profit

Emma – The Sleep Company; Manila; On-site; PHP 9,000,000 - 18,000,000; Full time

Job summary

Emma – The Sleep Company is seeking a Senior Director, Commercial APAC to shape and execute the regional commercial strategy across online and offline channels.

You will own revenue, margin, customer trust and growth metrics, while building a high‑performing regional team and partnering with Product, Marketing and Operations.

Based in Manila, you will lead regional initiatives across hubs in Tokyo, Shanghai, Delhi and beyond to deliver profitable, scalable growth.

Qualifications

• 15+ years of commercial leadership experience across APAC markets with P&L ownership.
• Track record in profitable scaling across multiple markets and channels.
• Fluent in English; additional regional language skills a plus.

Responsibilities

• Own end-to-end APAC commercial growth strategy for online and offline.
• Scale emerging markets into sustainable growth engines; improve mature markets.
• Grow offline (wholesale, stores) and build omnichannel presence; leverage online synergy.
• Deliver customer experience with Product, Marketing, and Operations to drive growth.
• Drive EBIT, top-line growth and NPS as key metrics.
• Build and mentor a high-performing regional commercial team.
• Empower country managers as entrepreneurial leaders and set KPIs.
• Foster a co-owner culture: cost-conscious, customer-centric, execution-driven.
• Form a regional leadership team with other senior leaders.
• Be a visible regional leader in Manila and other hubs (Tokyo, Delhi, Shanghai, Seoul).

Skills

Commercial leadership

P&L ownership

Profitable scaling

Strategic thought leadership

Adaptability

Talent leadership

English fluency

Regional language knowledge

Job description

Emma – The Sleep Company is seeking a Senior Director, Commercial APAC to shape and execute the regional commercial strategy across online and offline channels.

You will own revenue, margin, customer trust and growth metrics, while building a high‑performing regional team and partnering with Product, Marketing and Operations.

Based in Manila, you will lead regional initiatives across hubs in Tokyo, Shanghai, Delhi and beyond to deliver profitable, scalable growth.