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VA Masters is seeking a results-driven Amazon PPC Executive to manage and scale advertising campaigns across Amazon. You will own campaign strategy, keyword research, bid management, and performance optimization to drive profitable growth across the product catalog.
The ideal candidate is analytical, data-obsessed, and has a proven track record of improving ACOS and TACOS while growing sales volume. Join a collaborative team focused on data-backed decisions and continuous improvement.
Job Summary: We're happy to be taking on a results-driven Amazon PPC Executive to manage and scale our advertising campaigns across Amazon. You will own campaign strategy, keyword research, bid management, and performance optimization to drive profitable growth across our product catalog. The ideal candidate is analytical, data-obsessed, and has a proven track record of improving ACOS and TACOS while growing sales volume.
Plan, launch, and manage Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns
Conduct in-depth keyword research and build structured campaign architectures across the product catalog
Monitor and optimize bids, budgets, and placements to hit ACOS and TACOS targets
Perform regular search term analysis and apply negative keyword strategies to reduce wasted spend
Track daily and weekly campaign performance and report on key metrics including spend, ACOS, TACOS, CTR, CVR, and total sales
Identify underperforming campaigns and execute structured testing to improve results
Support new product launches with dedicated campaign strategies and ranking plans
Analyze competitor activity and market trends to identify keyword and placement opportunities
Coordinate with the listing and content team to align advertising with listing optimization and conversion rate
Maintain organized campaign documentation and reporting
Proven hands-on experience managing Amazon PPC campaigns
Strong working knowledge of Amazon Seller Central and Amazon Advertising Console
Solid understanding of Sponsored Products, Sponsored Brands, and Sponsored Display campaign types
Demonstrated ability to manage and improve ACOS and TACOS
Strong keyword research and search term analysis capability
Advanced Excel or Google Sheets skills for data analysis and reporting
Strong analytical mindset with the ability to turn data into clear recommendations
Reliable, detail-oriented, and able to work independently
Strong communication skills, both written and verbal
Experience with Amazon PPC tools such as Helium 10, Jungle Scout, DataDive, or Perpetua
Familiarity with Amazon DSP or off-Amazon traffic strategies
Experience with Amazon listing optimization and A+ content
Background supporting product launches and organic rank growth
Experience managing advertising across multiple marketplaces
Ability to manage multiple product lines and priorities simultaneously
This is an opportunity to take real ownership of an advertising function and see the direct impact of your work on business results. You will join a collaborative team that values initiative, data-backed decisions, and continuous improvement. There is clear room to grow your scope as the business expands.