AI-Driven Marketing Analytics Analyst

Powerdigitalmarketing; Philippines; On-site; PHP 600,000 - 900,000; Full time

Job summary

Power Digital is seeking a data analytics professional in the Philippines to drive marketing analytics initiatives. You will analyze large datasets, build visualizations with Looker/Tableau/PowerBI, and craft actionable insights for stakehoders, helping to optimize campaigns and measure incremental impact.

The role requires 2+ years of experience in marketing analytics, strong communication, and proficiency in R, Python, SQL, and ETL tools.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 2+ years of experience in marketing analytics.
• Strong data visualization skills using Looker, Tableau, PowerBI, or Excel.
• Proficiency in R or Python, and SQL.
• Experience with ETL tools, such as Funnel.io and Fivetran.
• Excellent communication and presentation skills.
• Understanding of data science concepts like statistical modeling and experiment design.

Responsibilities

• Utilize large amounts of data to identify meaningful performance insights or opportunities for improvement using R, SQL and Python.
• Communicate findings to internal PD stakeholders simply and eloquently, always leading to a “so what” and recommended action.
• Stats-based performance forecasting.
• Employ AI technologies to enhance and optimize business processes.
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.

Skills

R

Python

SQL

Data analysis

Data visualization

Communication

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Looker

Tableau

PowerBI

Excel

Funnel.io

Fivetran

Job description

Power Digital is seeking a data analytics professional in the Philippines to drive marketing analytics initiatives. You will analyze large datasets, build visualizations with Looker/Tableau/PowerBI, and craft actionable insights for stakehoders, helping to optimize campaigns and measure incremental impact.

The role requires 2+ years of experience in marketing analytics, strong communication, and proficiency in R, Python, SQL, and ETL tools.