ADS SPECIALIST

TEVIANT; San Juan; On-site; PHP 420,000 - 660,000; Full time

Benefits offered by this job

Flexible work arrangements

Health and wellness benefits

Career advancement opportunities

Job summary

TEVIANT is seeking an ambitious Ads Specialist to join our Marketing & Communications team in San Juan City, Metro Manila. You will develop and execute digital advertising strategies, manage paid campaigns across Google Ads, Facebook and other platforms, and optimise for ROI.

You will analyse performance data, generate detailed ROI reports, and collaborate with the team to ensure campaigns align with overall marketing objectives.

Qualifications

• 2+ years experience in Ads/Digital Marketing or similar role.
• Experience managing paid campaigns on Google Ads, Facebook/Instagram, LinkedIn or similar platforms.
• Strong data analysis skills and ability to interpret metrics in GA and other tools.
• Solid knowledge of SEM, display advertising and social media advertising.

Responsibilities

• Create, launch and manage paid advertising campaigns across multiple digital channels.
• Conduct keyword research and competitor analysis to identify opportunities.
• Monitor campaign performance, analyse data and report ROI and KPI trends.
• Optimise ad copy, landing pages and targeting for lower CPA.
• Manage budgets and allocate resources to maximize ROI.
• Run A/B tests to refine creatives and messaging.
• Stay updated on platform changes and industry best practices.
• Collaborate with marketing team to align campaigns with brand strategy.
• Provide insights to support strategic marketing decisions.

Skills

Google Ads

Facebook Ads Manager

Data analysis

Digital marketing

Tools

Excel

Job description

About the role

TEVIANT is seeking an ambitious and detail-oriented Ads Specialist to join our Marketing & Communications team. This is a full-time position based in San Juan City, Metro Manila, where you will play a crucial role in developing and executing digital advertising strategies that drive business growth and brand awareness. As an Ads Specialist, you will be responsible for managing, optimising and analysing paid advertising campaigns across multiple digital platforms. This role is essential to our marketing efforts and will directly impact our ability to reach and engage target audiences effectively.

What you'll be doing

• Creating, launching and managing paid advertising campaigns across platforms including Google Ads, Facebook, Instagram, LinkedIn and other digital channels
• Conducting keyword research and competitor analysis to identify high-performing advertising opportunities
• Monitoring campaign performance metrics, analysing data and generating detailed reports on ROI, conversion rates and other key performance indicators
• Optimising ad copy, landing pages and targeting parameters to improve campaign effectiveness and reduce cost per acquisition
• Managing advertising budgets efficiently, allocating resources strategically across campaigns to maximise return on investment
• Conducting A/B testing on advertisements to determine which creative elements and messaging resonate best with audiences
• Staying updated on changes to advertising platforms, algorithms and industry best practices
• Collaborating with the broader marketing team to ensure advertising initiatives align with overall brand strategy and marketing objectives
• Providing recommendations and insights to support strategic marketing decisions based on campaign performance data

What we’re looking for

• Proven experience of 2+ years working as an Ads Specialist, Digital Marketing Specialist or similar role managing paid advertising campaigns
• Demonstrable expertise in managing Google Ads, Facebook Ads Manager and other major advertising platforms
• Strong proficiency in data analysis and the ability to interpret complex metrics and analytics tools such as Google Analytics
• Excellent knowledge of digital marketing strategies, including search engine marketing, display advertising and social media advertising
• Solid understanding of conversion optimisation, customer journey mapping and marketing funnel principles
• Exceptional written and verbal communication skills with the ability to present findings clearly to stakeholders
• Strong organisational and project management abilities, with capacity to manage multiple campaigns simultaneously
• Proficiency in Microsoft Excel and familiarity with marketing automation tools is advantageous
• Certification in Google Ads, Facebook Blueprint or other relevant digital marketing certifications is preferred
• A results-driven mindset with keen attention to detail and commitment to continuous improvement

What we offer

At TEVIANT, we are committed to supporting our employees' professional growth and wellbeing. We offer competitive compensation packages, opportunities for skills development and training in the latest digital marketing tools and platforms. Our collaborative work environment encourages creativity, innovation and teamwork. We provide flexible working arrangements where appropriate, recognising that work-life balance is essential to our employees' success and satisfaction. Additionally, we offer health and wellness benefits, career advancement opportunities within our growing organisation and a supportive company culture that values diverse perspectives and ideas.

About us

TEVIANT is a forward-thinking marketing and communications company dedicated to delivering innovative digital solutions for our clients. With a focus on digital and search marketing, we help businesses build strong online presences and achieve measurable results. Our team comprises talented professionals who are passionate about leveraging data-driven insights and creative strategies to solve complex marketing challenges. We pride ourselves on our collaborative culture, commitment to excellence and ability to adapt to the rapidly evolving digital landscape. At TEVIANT, you’ll be part of a dynamic team that values innovation, integrity and continuous learning.