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VA Masters is seeking a Marketing & CRM Assistant to manage our B2B contact database and support email marketing and website operations. You will enrich data, audit automation flows, and help keep website content accurate and SEO-friendly.
You’ll use Excel/Sheets, Omnisend/Klaviyo/Mailchimp, and WordPress to enhance campaigns, maintain CRM hygiene, and deliver precise results with minimal supervision. This role offers diverse, hands-on tasks across marketing operations.
We're eager to take on a detail-driven Marketing & CRM Assistant to carry our B2B contact database and back our email marketing and website operations. The position pairs research-heavy data enrichment with hands-on marketing execution — clearing up and completing our retailer CRM, auditing and sharpening our email automation flows, and helping keep our website accurate and search-friendly. The right person is meticulous, resourceful, and comfortable working unsupervised across tasks where accuracy counts for more than speed.
Research and enrich our B2B partner database by visiting company websites and completing missing fields such as website URL, email address, phone number, physical location, and product range
Hold and order the CRM spreadsheet so records stay clean, steady, and current
Draw on AI tools intelligently to speed research along while checking the accuracy of every entry
Audit our existing email automation sequences end to end, checking that every link works and the content is correct
Test email templates for proper display on both mobile and desktop, and put right formatting issues
Back ongoing improvements to email flows, segmentation, and subscriber journeys
Put on-page SEO improvements in place on our website, metadata, image optimization, and content details included
Upload and format new product content, seeing that images are correctly sized and consistently presented
Add and run customer reviews on product pages to strengthen credibility and search visibility
Build clean, professional PDF presentations for new product launches
Proven record with data research and database or CRM enrichment work
Strong Excel or Google Sheets skills, work with large lists included
Hands-on work with an email marketing platform such as Omnisend, Klaviyo, Mailchimp, or similar
Working knowledge of WordPress, product/content updates and basic on-page SEO included
Comfortable drawing on AI tools to assist research while checking results unaided
Excellent attention to detail and a high standard for accuracy
Dependable, precise, and comfortable working with little supervision
Strong written and verbal communication skills in English
Record with Omnisend specifically
Grounding in B2B lead research, list building, or retailer/distributor databases
Basic design skills for building PDF presentations or sales one-pagers (Canva, Adobe, or similar)
Familiarity with WooCommerce or other WordPress e-commerce setups
Grasp of email deliverability and automation funnel best practices
Capacity to keep several projects moving at once and prioritize unaided
This is a chance to step into a position with real ownership from day one, working directly with the founder of a growing premium brand rather than through layers of management. You'll watch your work land directly on sales and marketing performance, and there's real room for the position to widen as the business grows. If variety, autonomy, and careful work that actually moves the needle appeal to you, you'll fit right in.