Senior Adviser, Campaigns

Wgtn; Wellington; Ibrido; NZD 100.000 - 140.000; Tempo pieno

Descrizione del lavoro

Victoria University of Wellington is seeking an experienced Senior Adviser, Campaigns to join our Marketing and Digital Engagement team on a permanent, full-time basis.

You'll lead a portfolio of integrated recruitment campaigns targeting domestic school-leavers and connect prospective students with the University's world-class learning opportunities and vibrant student experience. This role blends strategic planning with performance-driven optimisation and agency management.

Competenze

• At least 5-7 years’ experience developing and delivering integrated marketing campaigns with measurable outcomes.
• Strong experience working with media agencies, including briefing, planning, optimisation and performance management.
• Excellent stakeholder engagement and influencing skills, with the ability to provide trusted strategic advice.
• Strong analytical capability and experience using campaign reporting and insights to drive optimisation.
• Excellent communication, relationship management, and project delivery skills.

Mansioni

• Lead the planning, delivery, and optimisation of an annual schedule student recruitment marketing campaigns.
• Provide expert marketing advice to stakeholders and influence campaign strategy and investment decisions.
• Build strong working relationships with media, creative, and digital agencies to maximise campaign performance and return on investment.
• Monitor campaign performance, analyse insights, and implement ongoing optimisations to improve results.

Conoscenze

Campaign management

Stakeholder engagement

Data-driven decisions

Media planning

Analytical thinking

Communication

Relationship management

Project delivery

Descrizione del lavoro

• Are you confident influencing stakeholders and providing strategic marketing advice?
• Can you use campaign data and insights to optimise performance and deliver measurable results?
• Have you worked closely with media agencies on campaign planning, optimisation, and performance management?

Kōrero mō te tūranga - About the role

Te Herenga Waka - Victoria University of Wellington is seeking an experienced Senior Adviser, Campaigns to join our Marketing and Digital Engagement team on a permanent, full-time basis.

This is an exciting opportunity to lead high-impact marketing campaigns that support the recruitment of future students, with a particular focus on domestic school-leavers considering undergraduate study. Working as part of a team of campaign professionals, you'll lead a portfolio of integrated campaigns that connect prospective students with the University's world-class learning opportunities and vibrant student experience.

This role offers a blend of strategic planning, performance-driven optimisation, agency management, stakeholder engagement, and creative collaboration. You'll work closely with teams across the University and external partners to deliver campaigns that drive measurable recruitment outcomes. Flexible working arrangements are available.

Key responsibilities:

• Lead the planning, delivery, and optimisation of an annual schedule student recruitment marketing campaigns.
• Provide expert marketing advice to stakeholders and influence campaign strategy and investment decisions.
• Build strong working relationships with media, creative, and digital agencies to maximise campaign performance and return on investment.
• Monitor campaign performance, analyse insights, and implement ongoing optimisations to improve results.

Ō pūmanawa - About you

You will be a commercially minded marketing professional who enjoys combining strategic thinking with hands‑on campaign delivery. You're confident building relationships, influencing stakeholders, and using data to guide decisions and improve outcomes. Most importantly, you'll be passionate about creating campaigns that help future students discover and choose Te Herenga Waka.

Key requirements:

• At least 5-7 years’ experience developing and delivering integrated marketing campaigns with measurable outcomes.
• Strong experience working with media agencies, including briefing, planning, optimisation and performance management.
• Excellent stakeholder engagement and influencing skills, with the ability to provide trusted strategic advice.
• Strong analytical capability and experience using campaign reporting and insights to drive optimisation.
• Excellent communication, relationship management, and project delivery skills.

Close date for vacancy: 16 November 2026.

Contact details for vacancy: If you have any questions regarding this role, please contact James Rossington ([e-mail]).

We can only consider applicants who are citizens or residents of New Zealand or Australia or on a current working visa. Applications will be reviewed as they are received, and we may progress with suitable applicants prior to the application closing date. Applications from recruitment agencies are not accepted.