About the Role
Our client, an established firm within the Media & PR sector, is seeking a motivated Media Outreach Coordinator for a contract position based in Queenstown, Eastern Cape. This hybrid role involves actively identifying and engaging with media contacts to secure positive coverage and build lasting relationships. You will be instrumental in supporting PR campaigns by ensuring effective dissemination of information and maintaining an accurate media database. If you are passionate about connecting with media professionals and have a keen eye for detail, this role offers a great opportunity to contribute to significant projects.
Key Responsibilities
- Proactively reach out to journalists, bloggers, and media outlets to pitch story ideas and secure placements.
- Maintain and update a comprehensive database of media contacts, including their specific interests and publication details.
- Assist in the preparation and distribution of press releases, media advisories, and other PR materials.
- Monitor media coverage and report on mentions, providing concise summaries to the team.
- Coordinate interview schedules and provide logistical support for media engagements.
- Help manage social media channels to amplify PR efforts and engage online audiences.
- Conduct research to identify new media opportunities and emerging trends in the Media & PR space.
- Liaise with internal teams to gather information and ensure accurate communication.
- Support the planning and execution of media events and press conferences.
Requirements
- Certificate or Diploma in Public Relations, Communications, Marketing, or a related field.
- 1-2 years of experience in media relations, PR, or a similar outreach role.
- Strong written and verbal communication skills, with a persuasive and professional tone.
- Familiarity with media databases and PR software is a plus.
- Excellent organizational skills and attention to detail are crucial.
- Ability to work effectively in a hybrid environment, managing tasks remotely and in the office.
- A proactive and results-driven approach to outreach.
- Basic understanding of social media platforms.
- Eagerness to learn and grow within the Media & PR industry in Queenstown.
Benefits
- Competitive contract rate commensurate with experience.
- Opportunity to work on diverse and impactful PR projects.
- Flexible hybrid work arrangement.
- Gain valuable experience in the Media & PR field.
- Supportive team environment with opportunities for learning.
- Be part of a well-regarded organization in Queenstown, Eastern Cape.