Marketing Manager Core Lab, Diagnostics

Roche; Auckland; On-site; NZD 120,000 - 160,000; Full time

Job summary

Roche Diagnostics New Zealand in Auckland seeks a Marketing Manager – Core Lab to drive marketing strategies and deliver deep subject matter expertise for high-value solutions benefiting customers and patients. You will lead end-to-end solution lifecycles, build partnerships with KOLs and healthcare stakeholders, and collaborate with account teams on tender submissions while ensuring compliance and growth.

A tertiary qualification in pathology, science, business, or marketing and practical

Qualifications

• Marketing leadership experience in diagnostics or healthcare.
• Core-Lab and Haematology knowledge preferred.
• Experience in developing marketing strategies and tender submissions.

Responsibilities

• Develop and execute comprehensive marketing strategies and customer value propositions.
• Lead end-to-end solution lifecycle including pricing, demand forecasting, and market positioning.
• Establish relationships with KOLs, industry associations, and executive-level healthcare stakeholders.
• Lead market insights, competitor mapping, and feature differentiation analysis.
• Collaborate with Strategic Key Account teams to deliver tender and contract submissions.
• Provide expert subject matter guidance across internal teams and customer-facing platforms.
• Monitor industry trends and drive innovative approaches to add customer value.
• Drive financial performance targets, market share growth, and overall solution profitability.

Skills

Marketing leadership

Core-Lab

Haematology

Education

Tertiary qualification in pathology, science, business, or marketing or equivalent

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Step into an impactful position as a Marketing Manager – Core Lab at Roche Diagnostics New Zealand (RDNZ), where you will drive marketing strategies, deliver deep subject matter expertise, and bring high-value solutions to our customers and patients. Reporting to the Squad Lead – Roche Diagnostics Solutions, you will play a pivotal role in leading end-to-end solution lifecycles, establishing strong partnerships, and enabling continuous business growth.

• Location: Auckland, New Zealand
• Subject Matter Expertise: Core-Lab and Haematology experience preferred
• Experience & Skills: Marketing leadership experience in diagnostics highly advantageous

What You Will Be Working On

• Developing and executing comprehensive marketing strategies and customer value propositions to drive business growth
• Managing the end-to-end solution lifecycle, including pricing strategies, demand forecasting, and market positioning
• Establishing strong relationships with Key Opinion Leaders (KOLs), industry associations, and executive-level healthcare stakeholders
• Leading actionable market insights, competitor mapping, and feature differentiation analysis
• Collaborating closely with Strategic Key Account teams to deliver high-quality tender and contract submissions
• Providing expert subject matter guidance across internal teams and customer-facing platforms
• Monitoring industry trends and experimenting with novel approaches to continuously add customer value
• Driving financial performance targets, market share growth, and overall solution profitability
• Partnering across squads and communities locally and globally in a unified "OneRoche" approach
• Ensuring compliance with supply chain, regulatory standards, and internal Roche processes
• Safeguarding organizational culture by role-modeling continuous improvement and an agile growth mindset

Who You Are

• Education: Tertiary qualification in pathology, science, business, or marketing or equivalent preferred
• Experience: Demonstrated experience in marketing, sales, or technical support within diagnostics or healthcare.
• Subject Matter Expertise: Core-Lab and Haematology experience preferred
• Strategic Mindset: Skilled at system thinking, strategic planning, and managing execution through cross-functional teamwork
• Communication & Networking: Outstanding interpersonal skills with the ability to build trust and long-term external partnerships
• Healthcare Knowledge: Deep understanding of healthcare systems, laboratory processes, and governance in New Zealand is preferred
• Agile Leadership: Focused on feedback, continuous learning, and setting aside ego to achieve shared team success
• Drive & Passion: Highly motivated to lead, innovate, and challenge the status quo to deliver excellence

Additional Requirements

• Driver's License: A valid driver's license is required
• Work Eligibility: This role is only open to candidates who have full eligibility to live and work in New Zealand
• Employment Type: Permanent (2 positions available)
• Location: Auckland based

We do not accept any unsolicited resumes or enquiries from recruitment agencies. Roche has a dedicated in-house Talent Acquisition team.

What we offer

Roche offers rewarding growth opportunities, a competitive remuneration package and a collaborative culture where people are united in purpose and will stretch you to be brave, speak up and think differently. Feel empowered to deliver meaningful outcomes, supported by accessible and inspiring leaders.

Roche encourages a high-performance culture where you are empowered and trusted to make decisions. We strive for excellence and extraordinary results and take a genuine interest in our people and their well-being, and our patients.

Take pride in knowing you can make a difference to millions of patients worldwide in developing diagnostics and treatments for oncology, neuroscience, inflammation, immunology, ophthalmology, rare diseases, respiratory disease and diabetes.

We are committed to providing an inclusive, safe, secure and healthy workplace, and to minimise any such impacts to our employees, customers and the community. We welcome applications from all people and encourage you to advise of any individual circumstances that may require consideration.

Who we are

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

Roche is an Equal Opportunity Employer.