Marketing Manager

CGR Services; Auckland; Hybrid; NZD 90,000 - 120,000; Full time

Benefits offered by this job

Work-from-home flexibility

Flexible working hours

Job summary

NZ Venue Co. in Auckland seeks an experienced Marketing Manager to drive venue marketing, customer engagement and revenue growth across a portfolio of hospitality sites.

You will lead quarterly strategies, manage budgets, and coordinate campaigns with venue managers and the wider team. You will bring a strong digital niche, copywriting and content management skills, plus proven leadership in hospitality marketing.

Qualifications

• 3+ years developing and delivering marketing strategies.
• Experience leading marketing teams.
• Hospitality or customer-focused industry experience.
• Strong budgeting and financial acumen.
• Digital marketing and content management skills.
• Experience with Meta Business Manager and Google Suite.

Responsibilities

• Execute quarterly venue marketing strategies for multiple venues.
• Manage venue marketing budgets and ROI.
• Provide monthly budget updates and activity reports.
• Brief digital/design teams on campaigns and content requirements.
• Oversee campaigns across digital channels and content updates.
• Develop channel strategies to reach target audiences.
• Monitor website, social media and digital content.
• Drive revenue growth through innovative ideas.
• Collaborate with venue managers and operations teams.

Skills

Marketing strategy

Digital marketing

Budget management

Stakeholder management

Copywriting

Education

Bachelor's degree in Marketing

Tools

Meta Business Manager

Google Workspace

Web CMS

CRM platforms

Job description

Drive venue marketing, customer engagement and revenue growth

NZ Venue Co. is seeking an experienced Marketing Manager to join our Auckland-based marketing team and support a portfolio of hospitality venues.

This role is responsible for executing venue marketing strategies, managing marketing budgets and delivering effective campaigns that increase customer engagement, strengthen brand visibility and drive revenue growth.

Working closely with venue managers, operations teams and the wider marketing function, you will oversee campaigns across digital, content, promotions, events, PR and customer experience channels.

About the role

You will be responsible for:

• Executing quarterly marketing strategies across an assigned portfolio of venues.
• Managing venue marketing budgets and ensuring spend delivers strong return on investment.
• Providing monthly budget updates and marketing activity reports to venue and operations teams.
• Briefing digital and design teams on promotional campaigns, events and content requirements.
• Managing campaign rollouts, deadlines, documentation and communication with venues.
• Developing channel strategies to reach target audiences and support venue growth.
• Overseeing website, social media, photography and digital content.
• Managing content updates, including menu changes and promotional activity.
• Identifying trends and generating innovative ideas to drive revenue.
• Reviewing and editing digital campaign copy, including Google Ads.
• Monitoring the digital customer journey and identifying opportunities to improve engagement and conversion.
• Supporting brownfield, greenfield and acquisition projects.
• Maintaining media schedules and supporting PR activity when required.
• Sharing campaign insights, success stories and best practice across the marketing team.

About you

You are a commercially minded marketer with strong digital capability, excellent communication skills and a genuine understanding of hospitality. You will be comfortable managing multiple venues, stakeholders and deadlines while working autonomously and collaboratively.

You will ideally have:

• A tertiary qualification in Marketing, Business or a related discipline.
• At least three years’ experience developing and delivering marketing strategies.
• Previous marketing management or leadership experience.
• Experience working in hospitality, tourism, retail, entertainment or a similar customer-focused industry.
• Strong financial acumen and experience managing marketing budgets.
• Experience with customer and market research.
• Strong digital marketing and content management skills.
• Experience using Meta Business Manager, Google Suite and web CMS or CRM platforms.
• Excellent copywriting and editing skills.
• Strong planning, organisation and project management capability.
• The ability to manage multiple stakeholders in a fast-paced environment.
• A creative, innovative and commercially focused mindset.
• Strong problem-solving and decision-making skills.The confidence to influence venue and operational stakeholders.
• A collaborative, resilient and results-driven approach.

This is an opportunity to join a growing hospitality business and make a visible impact across a portfolio of Auckland venues. You’ll work alongside venue, operations, digital and creative teams to deliver marketing that creates exceptional customer experiences and supports organic revenue growth.

The role offers a flexible working arrangement, including office-based collaboration and work-from-home flexibility, subject to business requirements and participation in the AVC Pal program.

Marketing Manager • Auckland Central, Auckland, NZ