Marketing Manager

Open Door Pub Co. Pty LTD; New Zealand; Hybrid; NZD 90,000 - 130,000; Full time

Job summary

Australian Venue Co. is seeking a Marketing Manager to lead venue marketing strategies for an Auckland-based portfolio.

The role oversees digital, content, promotions, events, PR and customer experience, collaborating with venue managers and broader marketing teams to drive engagement and revenue. The ideal candidate has a tertiary marketing qualification, 3+ years in marketing strategy and prior leadership experience, with strong digital, copywriting and budget management skills.

Qualifications

• A tertiary qualification in Marketing, Business or a related discipline.
• At least three years' experience developing and delivering marketing strategies.
• Previous marketing management or leadership experience.
• Experience in hospitality, tourism, retail, entertainment or similar customer-focused industry.

Responsibilities

• Executing quarterly marketing strategies across an assigned portfolio of venues.
• Managing venue marketing budgets and ensuring spend delivers strong ROI.
• Providing monthly budget updates and marketing activity reports to venue and operations teams.
• Briefing digital and design teams on promotional campaigns, events and content requirements.
• Managing campaign rollouts, deadlines, documentation and communication with venues.
• Developing channel strategies to reach target audiences and support venue growth.
• Overseeing website, social media, photography and digital content.
• Managing content updates, including menu changes and promotional activity.
• Identifying trends and generating innovative ideas to drive revenue.
• Reviewing and editing digital campaign copy, including Google Ads.
• Monitoring the digital customer journey and identifying opportunities to improve engagement and conversion.

Job description

Position Overview

Drive venue marketing, customer engagement and revenue growth NZ Venue Co. is seeking an experienced Marketing Manager to join our Auckland-based marketing team and support a portfolio of hospitality venues.

This role is responsible for executing venue marketing strategies, managing marketing budgets and delivering effective campaigns that increase customer engagement, strengthen brand visibility and drive revenue growth.

Working closely with venue managers, operations teams and the wider marketing function, you will oversee campaigns across digital, content, promotions, events, PR and customer experience channels.

About the role

You will be responsible for:

• Executing quarterly marketing strategies across an assigned portfolio of venues.
• Managing venue marketing budgets and ensuring spend delivers strong return on investment.
• Providing monthly budget updates and marketing activity reports to venue and operations teams.
• Briefing digital and design teams on promotional campaigns, events and content requirements.
• Managing campaign rollouts, deadlines, documentation and communication with venues.
• Developing channel strategies to reach target audiences and support venue growth.
• Overseeing website, social media, photography and digital content.
• Managing content updates, including menu changes and promotional activity.
• Identifying trends and generating innovative ideas to drive revenue.
• Reviewing and editing digital campaign copy, including Google Ads.
• Monitoring the digital customer journey and identifying opportunities to improve engagement and conversion.
• Supporting brownfield, greenfield and acquisition projects.
• Maintaining media schedules and supporting PR activity when required.
• Sharing campaign insights, success stories and best practice across the marketing team.

About you

You are a commercially minded marketer with strong digital capability, excellent communication skills and a genuine understanding of hospitality. You will be comfortable managing multiple venues, stakeholders and deadlines while working autonomously and collaboratively.

You will ideally have:

• A tertiary qualification in Marketing, Business or a related discipline.
• At least three years' experience developing and delivering marketing strategies.
• Previous marketing management or leadership experience.
• Experience working in hospitality, tourism, retail, entertainment or a similar customer-focused industry.
• Strong financial acumen and experience managing marketing budgets.
• Experience with customer and market research.
• Strong digital marketing and content management skills.
• Experience using Meta Business Manager, Google Suite and web CMS or CRM platforms.
• Excellent copywriting and editing skills.
• Strong planning, organisation and project management capability.
• The ability to manage multiple stakeholders in a fast-paced environment.
• A creative, innovative and commercially focused mindset.
• Strong problem-solving and decision-making skills.
• The confidence to influence venue and operational stakeholders.
• A collaborative, resilient and results-driven approach.

Why join us?

This is an opportunity to join a growing hospitality business and make a visible impact across a portfolio of Auckland venues. You’ll work alongside venue, operations, digital and creative teams to deliver marketing that creates exceptional customer experiences and supports organic revenue growth. The role offers a flexible working arrangement, including office-based collaboration and work-from-home flexibility, subject to business requirements and participation in the AVC Pal program.

Make your career one to remember at Aus Venue Co. The work you do will directly impact everyone of our customers and our aim is to ensure our employees are provided with the support and knowledge to exceed our customers' expectations.

Australian Venue Co. promotes a culture of diversity, equity, and inclusion through programs like AVC Pride for LGBTQIA+ support, Her Hospo for empowering women, and a First Nations Committee for reconciliation. We are committed to growing our understanding and engagement in diversity, equity and inclusion to build a more inclusive industry.

Turn your hospo job into a rewarding career. We’re passionate about training & developing our team members and providing internal career advancement opportunities.

At AVC, we turn hospo jobs into careers!

Join our team & get access to our AdVanCe Career Pathways program, our in-house development program that is tailored to the hospitality industry.

If your next step is to become a Duty Manager, Assistant Venue Manager or Venue Manager, we can support you on your career journey.