Marketing Management Assistant.

AIA Hong Kong and Macau; Auckland; On-site; NZD 50,000 - 64,000; Full time

Job summary

AIA Hong Kong and Macau is seeking a Marketing Management Assistant in Auckland to help bring our brand, products and customer experiences to life across key channels. You will work within the Brand and Marketing team to craft engaging campaigns, communications and content that support business goals while delivering value to customers and advisers.

In this role you will coordinate activity from planning through delivery, build strong relationships with stakeholders, and use insights to improve

Qualifications

• Experience delivering marketing campaigns, communications and content within a marketing, brand or communications environment.
• Strong organisational, communication and stakeholder management skills.
• Customer-focused mindset with initiative, curiosity and sound judgement.
• Ability to use data and performance insights to drive improvements.

Responsibilities

• Deliver marketing campaigns across customer, adviser and banc channels.
• Coordinate communications, content and campaign activity across multiple channels.
• Build strong relationships with internal stakeholders and external partners to drive campaign execution.
• Monitor campaign performance and identify insights to improve future effectiveness.
• Manage website content, landing pages and campaign assets to support priorities.
• Uphold brand, legal and regulatory standards in marketing practices.

Skills

Campaign delivery

Stakeholder management

Content creation

Marketing analytics

Tools

CMS platforms

Google Analytics

Email marketing

Job description

Your Role with Us

As a Marketing Management Assistant, you will play an important role in bringing AIA’s brand, products and customer experiences to life across customer, adviser and banc channels. Working as part of the Brand and Marketing team, you will help deliver engaging campaigns, communications and content that support business goals while creating meaningful value for customers and advisers. This is a highly collaborative role where you will build strong relationships with stakeholders and partners, coordinate campaign activity from planning through to delivery, and use insights to continuously improve outcomes. It is a great opportunity to grow your marketing expertise while making a measurable impact across a trusted and purpose-led organisation.

Your Impact

Deliver marketing campaigns, product enhancements and strategic initiatives that support customer, adviser and business outcomes. Coordinate communications, content and campaign activity across multiple channels to ensure consistent and effective engagement. Build strong relationships with internal stakeholders and external partners to drive seamless campaign execution. Monitor campaign performance, identify insights and recommend improvements that enhance future marketing effectiveness. Manage website content, landing pages and campaign assets to support key marketing priorities and customer experiences. Uphold brand, legal and regulatory standards while contributing to continuous improvement across marketing processes and communications.

Your Capabilities

You have experience delivering marketing campaigns, communications and content within a marketing, brand or communications environment. You bring strong organisational, communication and stakeholder management skills, with the ability to manage multiple priorities effectively. You have a customer-focused mindset and use initiative, curiosity and sound judgement to achieve positive outcomes. You bring the ability to build collaborative relationships and work confidently with a variety of stakeholders and partners. You have an eye for detail and use data and performance insights to identify opportunities for improvement and make informed recommendations. You may also have experience working in a complex stakeholder environment and knowledge of marketing automation platforms, website content management or digital communication channels.

Your Life at AIA

At AIA, your experience matters, and so does your impact. In return for your expertise, we offer a career where you can apply your skills to meaningful work that improves lives across Asia-Pacific. You’ll enjoy flexible ways of working, competitive rewards, and access to continuous learning programs designed to keep you ahead in a rapidly changing world. Our collaborative culture values your ideas and empowers you to innovate, solve complex challenges, and contribute to our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

DEIB

Diversity, equity, and inclusion are central to who we are and how we work. We value people from all walks of life and welcome candidates of all backgrounds, identities, and lived experiences, including those with disabilities, additional mental health needs, chronic health conditions, or who are neurodiverse.

Company Culture

We’ve started an exciting movement to create a healthier, more sustainable future for everyone. It’s about finding new ways to not only better people’s lives, but to better the communities and environments we live in. As the largest listed company on the Hong Kong Stock Exchange, we’ve been proudly making a difference for people and communities across Asia for over a century. And we build on this every day with our ambition to engage one billion people to live Healthier, Longer, Better Lives by 2030. If you work at AIA, you play an important part in this movement. Which is why we give you every opportunity to learn, grow and shape your career—your way. Inspiring and supporting you to thrive—not just at work, but in life. Believe in better with AIA.