Ecommerce Manager

Campfire Digital Recruitment; Auckland; Hybrid; NZD 100,000 - 120,000; Full time

Benefits offered by this job

Hybrid work model

Competitive salary and benefits

Job summary

Campfire Digital Recruitment in Auckland is seeking an Ecommerce Manager for a fast-growing consumer brand. You’ll own the end-to-end digital customer journey, identify opportunities to improve conversion, engagement and revenue across the online path.

Working with leadership, web development, CRO, email and brand partners, you’ll champion customer-centric thinking, continuously testing and evolving the digital experience. Hybrid working, competitive salary and benefits offered.

Qualifications

• Experience improving digital experiences with measurable impact.
• Strong understanding of customer journeys and conversion principles.
• Proficient in using analytics and testing to drive decisions.

Responsibilities

• Own and optimise the end-to-end ecommerce customer journey.
• Improve website performance through CRO, UX and customer insights.
• Develop high-converting landing pages and digital experiences.
• Analyse customer behaviour, testing results and website performance data.
• Collaborate on website content, imagery, messaging and email experiences.
• Identify growth opportunities across digital channels.
• Leverage AI tools to improve efficiency and performance.
• Drive continuous experimentation and optimisation initiatives.

Skills

Ecommerce experience

CRO

UX

Digital analytics

AI tools curiosity

Growth marketing

Content & messaging

Agency collaboration

DTC/retail exposure

Job description

Campfire Digital Recruitment – Auckland, North Island

Bay of Plenty/Auckland | Permanent | Hybrid | $100,000 - $120,000 + Benefits
This is a rare opportunity to join a fast-growing consumer brand where you'll have genuine influence over the digital experience and customer journey. If you're passionate about ecommerce performance, customer behaviour and creating seamless online experiences that convert, this role will give you the freedom and support to make a real impact.

You’ll work at the intersection of ecommerce, CRO, UX, content, messaging and emerging AI technologies, helping shape how customers discover, engage with and purchase from the brand online.

ABOUT THE ROLE
This is far more than a traditional Ecommerce Manager position. You’ll take ownership of the end-to-end digital customer experience, identifying opportunities to improve conversion, engagement and revenue across every stage of the online journey.

Working closely with leadership and specialist partners across web development, email, CRO and brand, you’ll champion customer-centric thinking while continuously testing, optimising and evolving the digital experience.

Key Responsibilities

• Own and optimise the end-to-end ecommerce customer journey
• Improve website performance through CRO, UX and customer insights
• Develop high-converting landing pages and digital experiences
• Analyse customer behaviour, testing results and website performance data
• Collaborate on website content, imagery, messaging and email experiences
• Identify and implement growth opportunities across digital channels
• Leverage AI tools and emerging technologies to improve efficiency and performance
• Drive continuous experimentation and optimisation initiatives

SKILLS & EXPERIENCE

We’re open to a range of backgrounds, provided you’ve successfully improved digital experiences and can demonstrate commercial impact.
You may come from ecommerce, CRO, digital marketing, customer experience, growth marketing or a digitally focused brand environment. Most importantly, you’ll understand what motivates customers online and how to create experiences that drive action.

You’ll Bring

• Proven experience in ecommerce, CRO, growth marketing, UX or digital experience
• Strong understanding of customer journeys, conversion principles and online behaviour
• Experience using analytics, customer insights and testing to drive decision-making
• Excellent visual and commercial judgement across digital experiences and content
• Ability to balance brand experience with performance outcomes
• A proactive, hands‑on approach with a mindset focused on continuous improvement
• Curiosity for emerging AI tools and innovative ways to enhance digital performance
• Ideal Experience • Experience working within a DTC, retail, ecommerce or consumer-focused business
• Exposure to A/B testing, personalisation or CRO programmes
• Experience collaborating with creative, web development or digital agencies

WHY JOIN?

• Join a high-growth brand with ambitious plans
• Genuine autonomy and influence over the digital customer experience
• Work alongside experienced leaders and specialist partners
• Opportunity to shape ecommerce strategy and growth initiatives
• Hybrid working flexibility
• Competitive salary package and benefits

Salary: $100,000 - $120,000
Recruiter: Stanley Onacha
Job ID: 1249391

ABOUT CAMPFIRE

Campfire is New Zealand's specialist recruitment agency for digital marketing, ecommerce, digital media and creative talent.

We recruit permanent, fixed-term contract and freelance professionals nationwide, partnering with some of New Zealand's most exciting brands and agencies.

View our current digital talent: https://www.campfirerecruitment.co.nz/view-digital-talent/