Digital Marketing Specialist

Ashdown People; Auckland; Hybrid; NZD 90,000 - 120,000; Full time

Benefits offered by this job

4 days onsite

1 day work from home

Free lunch provided daily

Newly created role

Supportive team culture

Exposure to global stakeholders

Purpose-led organisation

Job summary

Ashdown People is recruiting a Digital Marketing Specialist for a global consulting and business services organisation in Auckland. The role covers marketing automation, website performance, and campaign execution across regional teams, with hands-on delivery and owner mentality.

You'll join a collaborative team of around 10 in Auckland, with 4 days onsite in Manukau and 1 day WFH, plus daily lunch. 5+ years in digital marketing and experience with Marketo/CRM is preferred.

Qualifications

• 5+ years' experience in digital marketing.
• Experience with regional or global teams is highly regarded.
• Marketing automation and website optimisation experience.

Responsibilities

• Marketing automation and customer journey optimisation.
• Website performance and digital experience.
• Campaign execution, reporting, and performance improvement.
• Digital platforms and marketing systems.
• Conversion rate optimisation and A/B testing.
• Stakeholder engagement and project delivery.

Skills

Digital marketing

Marketing automation

Website optimisation

SEO

Analytics

Education

Relevant tertiary qualification

Tools

Marketo

CRM systems

CMS platforms

Job description

Permanent, Full Time | $90,000 - $120,000 NZD + Kiwisaver

Our client is a global consulting and business services organisation that partners with businesses worldwide, with a strong focus on supporting purpose-driven and not-for-profit initiatives. Due to continued growth, they are looking to appoint a Digital Marketing Specialist to join their collaborative global marketing team.

While digital marketing experience is important, the hiring team places equal value on attitude, initiative, team fit, and a hands‑on approach.

Why Join?

• 4 days onsite in a modern Manukau office


• 1 day work from home


• Free lunch provided daily


• Newly created role with genuine ownership


• Supportive and collaborative team culture


• Exposure to global stakeholders and projects


• Purpose‑led organisation making a meaningful community impact

The Team

You’ll join a marketing team of approximately 10 people based in Auckland, while working closely with colleagues across New Zealand and offshore teams.

This is a highly collaborative environment where you’ll partner with designers, developers, campaign specialists, and business stakeholders across multiple regions.

The Role

This is a broad digital marketing role with responsibility across:

• Marketing automation and customer journey optimisation


• Website performance and digital experience


• Campaign execution, reporting, and performance improvement


• Digital platforms and marketing systems


• Conversion rate optimisation and A/B testing


• Stakeholder engagement and project delivery

You’ll play an important role in improving digital performance and delivering seamless customer experiences across multiple touchpoints.

What They’re Looking For

The successful person will:

• Have a collaborative and personable approach


• Enjoy building strong relationships across the business


• Be hands‑on and willing to get involved in day‑to‑day execution


• Work autonomously and take initiative


• Communicate effectively with both technical and non-technical stakeholders


• Take ownership of projects and see them through to completion


• Contribute positively to a team environment

What You’ll Bring

• Experience in digital marketing, marketing automation, and website optimisation


• Exposure to platforms such as Marketo (or similar), CRM systems, and customer journey programs


• Knowledge of CMS platforms, UX principles, and SEO best practices


• Strong analytical skills with the ability to translate insights into action


• Experience improving campaign performance through testing, segmentation, and personalisation


• Strong stakeholder management and project coordination skills

Ideal Background

• 5+ years' experience in digital marketing


• Relevant tertiary qualification in Marketing, Business, Digital, or similar


• Experience working with regional or global teams is highly regarded


• Commercial mindset with a focus on outcomes and continuous improvement

Digital Marketing Specialist (Mid‑Senior)

Also Open To: Digital Marketing Coordinator

Approx. 2-3 years' experience Up to $90,000 NZD + Kiwisaver

The Ideal Candidate

This opportunity suits someone who enjoys being the go‑to digital marketing expert within a team, combining technical capability with strong stakeholder engagement. You’ll be approachable, practical, commercially minded, and comfortable balancing strategy with hands‑on delivery.

If you’re proactive, enjoy working closely with people, and are passionate about driving digital outcomes, this could be an excellent next step in your career.