Digital Editor & Content Strategy Lead

Likemind; Porirua; On-site; NZD 80,000 - 120,000; Full time

Job summary

BRANZ is seeking a Digital Editor to lead editing, planning, creation and publishing of its digital content. The role is hands-on and collaborative, focused on delivering high-quality stories that explain technical content to diverse audiences in Aotearoa.

You will drive content strategy, governance and optimization, with a view to growing audience reach and supporting sustainable revenue opportunities through engagement and premium content initiatives.

Qualifications

• Experience leading digital content for online publications or specialist platforms.
• Ability to translate complex technical content into clear, engaging stories.
• Strong editorial judgment and audience growth focus.

Responsibilities

• Digital editorial planning, commissioning and publishing of BRANZ content.
• Translate complex technical research into accessible content to drive engagement.
• Grow audience reach through SEO, analytics and performance insights.
• Collaborate with researchers, product owners, marketers, designers and subject matter experts.

Skills

Digital editing

Editorial planning

Commissioning

Publishing

SEO

Analytics

Tools

Silverstripe CMS

Job description

BRANZ is seeking a Digital Editor to lead editing, planning, creation and publishing of its digital content. The role is hands-on and collaborative, focused on delivering high-quality stories that explain technical content to diverse audiences in Aotearoa.

You will drive content strategy, governance and optimization, with a view to growing audience reach and supporting sustainable revenue opportunities through engagement and premium content initiatives.