Digital Director

Publicis Groupe ANZ; Auckland; On-site; NZD 100,000 - 130,000; Full time

Benefits offered by this job

Comprehensive wellbeing programs

Flexible working arrangements

Access to global learning platforms

Inclusive leave policies

Job summary

Publicis Groupe ANZ in Auckland is seeking a digital leader to shape strategy and optimize client performance. You will own the digital direction for a major financial client, with a focus on innovation and teamwork.

The ideal candidate has strong commercial instincts and a proven track record in both brand and performance environments. You will mentor a high-performing team and drive integrated digital strategies that deliver measurable results.

This role offers extensive learning opportunities, a flexible work environment, and a commitment to diversity and inclusion.

Qualifications

• Proven experience in brand and performance environments.
• Strong ability to grow client accounts.
• Deep understanding of digital platforms and data frameworks.

Responsibilities

• Lead end-to-end digital strategy for a major financial client.
• Drive innovation across various channels and platforms.
• Mentor and manage a high-performing team of Digital Managers.

Skills

Digital strategy leadership

Commercial instincts

Team development

Innovation mindset

Job description

What you’ll be responsible for

You’ll take ownership of the digital product across your client portfolio, shaping strategy that connects business objectives to execution.

• Leading end‑to‑end digital strategy across brand and performance
• Acting as a true client partner, solving business problems, not just media briefs
• Driving innovation across channels, platforms and data capability
• Owning the digital component of integrated responses and growth opportunities
• Leading, mentoring and lifting a high‑performing team of Digital Managers
• Ensuring best‑in‑class planning, activation and reporting across campaigns
• Identifying growth opportunities and driving client investment in smarter digital solutions

What we’re looking for

• Proven experience across both brand and performance environments
• Strong commercial instinct with the ability to grow accounts
• Deep understanding of platforms, data and measurement frameworks
• A natural leader who builds and develops high‑performing teams
• Someone who challenges thinking, not just executes plans

Why this role is different

• Scale: A major financial client with meaningful investment
• Balance: Equal focus on brand storytelling and performance outcomes
• Autonomy: You’ll lead the digital agenda, not inherit it
• Ambition: A client actively looking to innovate, not optimise the status quo

Additional information

• A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
• A creative, fun and rewarding office environment backed up by our Publicis Liberté flexibility approach “working your way, with us!”
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• A culture of open feedback and support to reach your goals through our Career Conversations program
• A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge – Homepage – Working with Cancer Pledge
• Inclusive leave policies such as Fertility Treatment, Menopause, Flexible Public Holidays, Gender Affimation and Parental leave with up to 18 weeks paid primary carer leave and generous secondary carer benefits
• Access to counsellors, psychologists, and professionals through Sonder – an all‑in‑on digital wellbeing technology platform designed to support psychological, medical & safety needs

Interested?

If you’re looking for a role where you can own the digital direction on a major client and do work that actually shifts performance, not just reports on it, let’s talk.

If you don’t tick every box in this ad, please don’t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via [e-mail] – your personal information will be kept confidential.

Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way.