Assistant Store Manager (2IC) – Lead a New Store Team

Petstock Group; New Zealand; On-site; NZD 70,000 - 95,000; Full time

Job summary

Petstock Group in New Zealand invites applications for an Assistant Store Manager (2IC) at our Royal Oak store. You will support the Store Manager in leading a passionate team to deliver world-class customer service and drive sales performance.

You will mentor and coach teammates, ensure safe operations, manage stock, and contribute to visual merchandising while maintaining a friendly, inclusive culture that reflects our values.

Qualifications

• Experience in a similar store leadership role.
• Proven drive to achieve and exceed sales targets.
• Strong leadership with the ability to motivate and build high-performing teams whilst fostering a positive culture.
• Ability to prioritise and manage conflicting priorities, ensuring timely completion of tasks.
• Ability to drive safe Work, Health & Safety practices.
• Established business acumen.
• Ability to be flexible and adapt to changing work environment.
• Strong interpersonal skills with the ability to build relationships and rapport with customers and the wider team.

Responsibilities

• Lead by example, mentoring and inspiring your team daily.
• Support your Store Manager in coaching the team to achieve and develop their knowledge and skills.
• Lead from the front by consistently providing an exceptional customer experience.
• Create strong safety mindset, committed to fostering a culture of safety within your team.
• Support your Store Manager to manage stock effectively, ensuring accuracy and that the team follows stock integrity processes.
• Assist in managing visual merchandising (VM) of stock displays, ensuring VM standards are consistently maintained.
• Demonstrate initiative by actively keeping your knowledge up to date on pet care, products, and services.
• Recruit, onboard, and induct high-calibre new team members.
• Create a fun, supportive in-store culture where your team loves coming to work every day.
• Proactively support local marketing opportunities and sponsorships.

Job description

Petstock Group in New Zealand invites applications for an Assistant Store Manager (2IC) at our Royal Oak store. You will support the Store Manager in leading a passionate team to deliver world-class customer service and drive sales performance.

You will mentor and coach teammates, ensure safe operations, manage stock, and contribute to visual merchandising while maintaining a friendly, inclusive culture that reflects our values.