MarTech Specialist - Personalization and Integrations Lead

Strawberryhotels; Oslo; Hybrid; NOK 850,000 - 1,150,000; Full time

Benefits offered by this job

Great lunches

Fantastic colleagues

Employee discounts at hotels

Four free hotel nights per year

Job summary

Strawberry is seeking a MarTech Specialist to join the MarTech Platform team in Oslo or Stockholm. You will gather requirements, configure platform components, and coordinate with developers, architects, and business stakeholders to support marketing strategies across the organization.

The role involves hands-on technical work, platform development, system integrations, and ensuring data governance and security standards.

Qualifications

• 3+ years in a MarTech, Marketing Ops, or similar technical role.
• Experience with Engagement Platforms, CDPs, CMS, and Personalization engines.
• Understanding of data models, APIs, and webhooks.
• Experience implementing AI pilots in live use cases.
• Ability to translate business needs into scalable technical solutions.
• Strong analytical, problem-solving, and proactive mindset.
• Excellent collaboration and communication in cross-functional teams.
• Builder mindset with comfort in ambiguity and continuous improvement.
• Dedication to improving customer engagement, personalization, and satisfaction through MarTech.
• Proactive in identifying process improvements and cost-effective best practices.

Responsibilities

• Develop and configure MarTech solutions to support marketing and business objectives.
• Collaborate with stakeholders to gather requirements and translate them into technical solutions.
• Partner with architects and integration developers for scalable platform architecture.
• Ensure compliance with data governance, privacy, and security standards.
• Maintain and enhance personalization across marketing channels.
• Provide technical support and guidance to internal marketing teams.
• Create and maintain documentation for configurations, workflows, and best practices.

Skills

MarTech

Marketing Ops

APIs

Webhooks

AI pilots

Requirements translation

Analytical skills

Collaboration

Builder mindset

Troubleshooting

Tools

Braze

Salesforce Marketing Cloud

HubSpot

mParticle

Segment

Tealium

Contentful

Sanity

Contentstack

Dynamic Yield

Optimizely

Adobe Target

Job description

Strawberry is seeking a MarTech Specialist to join the MarTech Platform team in Oslo or Stockholm. You will gather requirements, configure platform components, and coordinate with developers, architects, and business stakeholders to support marketing strategies across the organization.

The role involves hands-on technical work, platform development, system integrations, and ensuring data governance and security standards.