MarTech Platform Enablement Lead (Bloomreach CDP)

If P&C Insurance Ltd (publ), Branch Finland; Alta; Hybrid; NOK 700,000 - 900,000; Full time

Benefits offered by this job

Hybrid work

Wellness benefits

Insurance

Lunch benefit

Pension

Job summary

If is seeking a MarTech Platform Enablement Specialist to help Nordic teams adopt Bloomreach CDP, translate platform capabilities into real-world use cases, and build scalable governance and training programs across markets.

You will work with platform users, business stakeholders, and IT colleagues in a hybrid, Nordic-centered environment, contributing to analytics, engagement, and lifecycle management initiatives.

Qualifications

• Experience in a platform enablement, key-user, system administration, MarTech, CRM, or related role.
• Hands-on experience with Bloomreach CDP would be a strong advantage.
• Demonstrated ability to help users adopt technology through training, coaching, facilitation, documentation, or community building.
• Practical understanding of customer engagement platforms and how their capabilities translate into business use cases.
• Understanding of data structures, event-based data models, digital touchpoints, audiences, and journey orchestration.
• A structured approach to governance, standardization, documentation, and scalable ways of working.
• Strong stakeholder collaboration and communication skills to explain complex topics clearly.
• Professional fluency in English.
• Awareness of privacy, consent, GDPR, and ePrivacy in customer engagement

Responsibilities

• Drive adoption of Bloomreach Engagement by translating platform capabilities into relevant use cases.
• Build an active end-user community through onboarding, training, coaching, demonstrations, and guidance.
• Help users understand new platform features, data capabilities, and effective usage.
• Review campaign implementations and suggest improvements per guidelines and best practices.
• Establish scalable governance with templates, docs, naming standards, and reusable resources.
• Provide governance and lifecycle management so resources remain structured across markets.
• Offer guidance on privacy, consent, and regulatory requirements for engagement activities.
• Act as first point of contact for functional platform questions and coordinate escalation when needed.
• Collaborate with users to identify opportunities to improve platform experience and reduce time to market.

Skills

Platform enablement

Stakeholder collaboration

Training & coaching

MarTech domain

English fluency

Tools

Bloomreach CDP

Job description

If is seeking a MarTech Platform Enablement Specialist to help Nordic teams adopt Bloomreach CDP, translate platform capabilities into real-world use cases, and build scalable governance and training programs across markets.

You will work with platform users, business stakeholders, and IT colleagues in a hybrid, Nordic-centered environment, contributing to analytics, engagement, and lifecycle management initiatives.