Growth Operations & Paid Performance Marketing Lead

Gameopedia; Lillestrøm; On-site; NOK 700,000 - 900,000; Full time

Job summary

Gameopedia is seeking a commercially minded Growth Operations lead to make our systems behind growth reliable and to turn paid activity into qualified demand. You’ll own the HubSpot foundation, lifecycle logic, and the routing that lets Sales and Marketing move quickly with confidence.

You will run paid acquisition across priority use cases, aligning audience, offers, landing pages and follow-up. The role demands practical, data-driven improvements over vanity metrics.

Qualifications

• 4–7+ years of B2B marketing operations and demand-gen experience.
• Strong HubSpot capabilities: CRM data, workflows, lists, forms, reporting.
• Proven ability to plan and optimise paid campaigns on LinkedIn/Google for quality.
• Understanding of tracking, UTMs, attribution and sales follow-up impact.
• Systems mindset: document, improve and reuse processes.
• Good judgment: propose practical direction and deliver a solid V1.

Responsibilities

• Own HubSpot governance: lifecycle stages, properties, workflows.
• Build lead capture, enrichment, scoring, routing, and service-level workflows.
• Own email and CRM: segmentation, nurture, campaign operations, deliverability.
• Maintain campaign and funnel reporting with UTMs and dashboards.
• Identify leakage, duplication and friction in lead-to-sales journey.

Skills

HubSpot

CRM data structure

Campaign operations

Lifecycle logic

Data quality

Measurement & attribution

Cross-functional collaboration

Tools

GA4

Google Tag Manager

Enrichment tools

APIs

No-code automation

Job description

Gameopedia is seeking a commercially minded Growth Operations lead to make our systems behind growth reliable and to turn paid activity into qualified demand. You’ll own the HubSpot foundation, lifecycle logic, and the routing that lets Sales and Marketing move quickly with confidence.

You will run paid acquisition across priority use cases, aligning audience, offers, landing pages and follow-up. The role demands practical, data-driven improvements over vanity metrics.