Field Marketing Manager Nordics

Xxllnc; Oslo; Hybrid; NOK 700,000 - 900,000; Full time

Benefits offered by this job

Pension

Insurance

Home-office allowance

5 weeks holiday

Job summary

xxllnc is looking for a Nordic marketing lead based in Oslo to generate demand and build pipeline in Norway and Sweden. As the sole marketer in the Nordics, you will own campaigns, events and webinars from idea to impact, working closely with the sales team.

You’ll develop content and materials, report results, and collaborate with the Netherlands team. The role is hybrid with Oslo as base and some travel within the Nordics and to the Netherlands.

Qualifications

• At least 5 years of experience in B2B marketing, with a focus on field marketing or demand generation.
• Experience owning campaigns from A to Z in collaboration with sales.
• Experience organizing events and webinars from start to finish.
• Fluency in English and Norwegian or Swedish, written and spoken.

Responsibilities

• Plan and run campaigns from start to finish, together with sales.
• Generate leads and contribute to pipeline, and measure what your work delivers.
• Organise events and webinars, from concept and invitations to lead follow-up.
• Turn input from sales and customers into campaigns and messages for the Nordic market.
• Create sales materials such as one-pagers, presentations and customer stories.
• Develop customer cases with Nordic customers, together with sales and customer success.
• Write your own copy: LinkedIn posts, emails, web pages, invitations, blogs, whitepapers and more.
• Report on what your campaigns deliver and use data to decide next steps.
• Work with the marketing team in the Netherlands on brand, messaging and shared campaigns.
• Be the brand protector and owner in the Nordics.

Skills

B2B marketing

Field marketing

Demand generation

Lead generation

Campaign planning

Data-driven mindset

Tools

CRM software

Job description

• Sektor Privat

Generate demand and build pipeline in Norway and Sweden through campaigns, events, and webinars as the sole marketer in the Nordics.

• At least 5 years of experience in B2B marketing, focusing on field marketing or demand generation
• Experience organizing events and webinars from start to finish
• Fluency in English and either Norwegian or Swedish (written and spoken)
• Experience with CRM systems and a data-driven mindset
• Experience in SaaS or the public sector is a plus
• Pension and insurance
• 5 weeks of holiday per year, plus Christmas Eve and New Year's Eve off

Grow Marketing in the Nordics with xxllnc

Do you want to grow our marketing in the Nordics, side by side with sales?

As our only marketer in the region, you create demand through campaigns, events and webinars, and turn it into pipeline for sales.

Will you be our new colleague?

About the role

In the Nordics, our marketing is still young. There's a base to work from, and plenty of room to build on it. That's where you come in. You join our team in Oslo as the only marketer in the region and work closely with our sales team every day.

Your goal is clear: generate demand and build pipeline in Norway and Sweden. You listen to what customers and prospects need, turn that into campaigns and own them from the first idea to the final results.

You're part of a small marketing team of five and report to the Manager Marketing in the Netherlands.

Right now, we're laying the marketing foundation for the whole organisation, with a new website, CRM and positioning. You bring that foundation to the Nordic market and put it into practice.

What works in Norway and Sweden is still partly unexplored territory, and you enjoy finding out.

You start in our Documaster team in Oslo. Documaster is part of xxllnc and becomes fully xxllnc in 2027. Depending on your start date, you're employed by Documaster or directly by xxllnc.

What you'll do

Plan and run campaigns from start to finish, together with sales

Generate leads and contribute to pipeline, and measure what your work delivers

Organise events and webinars, from concept and invitations to lead follow-up

Turn input from sales and customers into campaigns and messages that fit the Norwegian and Swedish market

Create sales materials such as one-pagers, presentations and customer stories

Develop customer cases with Nordic customers, together with sales and customer success

Write your own copy: LinkedIn posts, emails, web pages, invitations, blogs, whitepapers and more

Report on what your campaigns deliver and use the numbers to decide what to do next

Work with the marketing team in the Netherlands on brand, messaging and shared campaigns.

You’ll be our brand protector and owner in the Nordics.

Why this role

You own your work.

No long approval chains, but room to decide and act.

You pioneer.

You find out what works in the Nordic market and see the impact of your choices.

You work close to sales.

Your campaigns lead directly to conversations with customers.

You grow with us. xxllnc is expanding across Europe, and the Nordics play a key role in that.

About you

You know that field marketing only works when marketing and sales pull in the same direction. You pick up what's happening in the market and translate it into a campaign or an event without needing a thick briefing. You like to think strategically, but you're just as happy to write the blog yourself.

You also bring:

At least 5 years of experience in B2B marketing, with a strong focus on field marketing or demand generation

Experience owning campaigns from A to Z, in close collaboration with sales

A track record of generating leads and pipeline, and showing the results

Experience in SaaS or the public sector is a plus

A track record of organising events and webinars from start to finish

A data-driven mindset: you know your way around a CRM, report on results and use data to steer your choices

Willingness to travel now and then within the Nordics and to the Netherlands

We're only looking for candidates who are fluent in Norwegian or Swedish and English, spoken and written.

What we offer

Hybrid work, with our Oslo office as your base

A small, driven marketing team that helps each other and values your ideas

Pension, insurance, a home-office allowance

Join a team of passionate professionals where, alongside hard work, there is plenty of room for fun, events, and team outings

5 weeks of holiday per year based on full-time employment, plus Christmas Eve and New Year's Eve off.

• Forfatte opinionstekster

xxllnc (pronounced "excellence") builds software for the public sector.

Around 1,250 public organisations use our applications for case management, archiving, taxes, social services, spatial planning and data exchange. Nearly 400 colleagues work on this in the Netherlands, Norway, Sweden and Belgium. Our ambition is big: to become the number one GovTech company in Europe.

We picture a future where most civil servants log in to xxllnc in the morning and do most of their daily work in our applications. Those applications share one login and exchange data through open standards, so public organisations choose the modules they need and add more when they're ready.

We grow by building our own software and by joining forces with specialists who share our goal.

Since 2020, more than ten companies have joined xxllnc, backed by long-term investor Main Capital Partners. In 2025, we took our first international steps. Norwegian company Documaster joined xxllnc and brought its expertise in records management and archiving for the public sector.

From Oslo, we're now building our position in the Nordics, and you play a key part in that.