Director, Ancillary Product Management (Remote)

Norwegian; Oslo; Hybrid; NOK 1,400,000 - 2,000,000; Full time

Benefits offered by this job

Travel in Europe with discounted staff

High‑impact leadership role

Pension arrangements

Medical and travel insurance

Hybrid work flexibility

Competitive salary

Sports Club activities

Employee share‑saving plan

Job summary

The Director Product Management at Norwegian Air Shuttle will lead the entire ancillary product portfolio, shaping commercial strategy across seating, baggage, and bundles to maximize revenue while ensuring top customer satisfaction.

You will build and mentor the Ancillary Product team, partner with Digital, IT, Revenue Management, Marketing, CX, Loyalty, and Operations, and translate strategic insight into measurable growth for millions of travellers across Europe.

Qualifications

• Master’s degree in Business, Marketing, Economics, Engineering, or related field (or equivalent relevant experience).
• 8+ years of experience in commercial product management, ancillary revenue, travel/aviation, e-commerce, or fast‑paced digital platforms.
• 3–5+ years of demonstrated people leadership experience with a proven track record of developing high‑performing teams.
• Proven track record of driving growth and portfolio profitability through structured product development, dynamic merchandising, strategies, and agile experimentation.
• Highly analytical approach with the ability to turn complex commercial data and customer insights into decisive, actionable product roadmaps.
• Exceptional interpersonal and communication skills with the ability to influence and build alignment across diverse cross‑functional teams and executive stakeholders.
• Excellent proficiency in English (written and spoken). Knowledge of a Scandinavian language is a plus.

Responsibilities

• Own and drive Norwegian’s multi-year ancillary product strategy and roadmap, aligned with company growth goals and brand vision.
• Drive the complete product development lifecycle from customer research, business cases, and profitability to agile testing, launch, and post‑launch enhancement.
• Own portfolio profitability, take‑up rates, conversion funnels, and revenue per passenger across all digital booking flows and customer touchpoints.
• Leverage customer insights, booking data, A/B testing, and competitive benchmarking to identify emerging traveller trends and capture untapped revenue pools.
• Build and oversee annual revenue targets, budgets, and forecasts, providing clear commercial governance and executive reporting.
• Lead, coach, and mentor the Ancillary Product team, fostering a culture of innovation and commercial rigor.
• Work closely with internal stakeholders such as Digital, IT, Revenue Management, Marketing, CX, Loyalty, and Operations to ensure seamless product delivery.
• Identify, negotiate, and collaborate with external technology vendors, distribution platforms, and third‑party travel partners to expand product capabilities.

Skills

Commercial product management

Ancillary revenue

Travel/Aviation

E-commerce

Digital platforms

Leadership

Analytical thinking

English proficiency

Education

Master’s degree in Business/Marketing/Economics/Engineering

Job description

The Director Product Management at Norwegian Air Shuttle will lead the entire ancillary product portfolio, shaping commercial strategy across seating, baggage, and bundles to maximize revenue while ensuring top customer satisfaction.

You will build and mentor the Ancillary Product team, partner with Digital, IT, Revenue Management, Marketing, CX, Loyalty, and Operations, and translate strategic insight into measurable growth for millions of travellers across Europe.