VP, Digital Consumer Ops & CRM Strategy (EMEA)

PVH Corp.; Amsterdam; On-site; EUR 250,000 - 420,000; Full time

Benefits offered by this job

Onsite gym & wellbeing facilities

PVH University training & development

Employee discounts

Job summary

PVH Corp. in Amsterdam seeks a VP of Digital Consumer Operations to lead the EMEA multi-brand digital consumer strategy, focusing on digital product leadership for eCommerce and Retail.

You will oversee a multi-disciplinary team delivering CRM, analytics, and consumer data capabilities that lift end-to-end experiences across PVH’s DTC ecosystem. The role reports to the SVP Commercial Operations and is pivotal for accelerating digital transformation, omnichannel experiences, and operational

Qualifications

• Proven track record in defining and executing omnichannel digital product roadmaps.
• Strong leadership of cross-functional teams across eCommerce and Retail.
• Expertise in CRM operations, marketing automation, and lifecycle programs.

Responsibilities

• Lead the omnichannel digital product vision and roadmap for PVH's EMEA brands across online and retail channels.
• Oversee CRM operations, lifecycle programs, and marketing automation partnerships.
• Define and drive the consumer operations strategy to align with PVH business objectives.
• Manage transformation initiatives to deliver scalable, data-driven consumer experiences.

Skills

Digital product leadership

CRM operations

Omnichannel strategy

Data analytics

Leadership

Stakeholder management

Job description

PVH Corp. in Amsterdam seeks a VP of Digital Consumer Operations to lead the EMEA multi-brand digital consumer strategy, focusing on digital product leadership for eCommerce and Retail.

You will oversee a multi-disciplinary team delivering CRM, analytics, and consumer data capabilities that lift end-to-end experiences across PVH’s DTC ecosystem. The role reports to the SVP Commercial Operations and is pivotal for accelerating digital transformation, omnichannel experiences, and operational