Technical Web Analytics Consultant (Medior)

Turntwo; Amsterdam; Hybrid; EUR 39,000 - 56,000; Full time

Benefits offered by this job

Beautiful office in Amsterdam (East)

Flexible working hours

Work from home

Job summary

Turntwo is seeking a Technical Web & App Analytics Consultant (Junior/Medior) to deliver reliable tracking for web and app projects in Amsterdam. You will translate business goals into measurement strategies and work with marketing, development, and stakeholders to drive actionable insights.

The role includes setting up server-side tracking (GA4, GTM, Adobe, Amplitude), advising on privacy-friendly measurements, and creating dashboards.

Qualifications

• Experience with analytics and tracking tools in a consultancy context or similar role.

Responsibilities

• Translate business goals into measurement strategies (KPIs, events, conversions).
• Set up and maintain server-side tracking (GA4, GTM, Adobe, Amplitude).
• Advise on consent management and privacy-friendly measurements.
• Validate and optimize data quality.
• Develop dashboards and insights that lead to action.
• Translate data into recommendations for CRO, marketing, and product.
• Collaborate with developers and external parties on implementations.

Skills

Analytics tracking

Measurement plans

Data quality

Dashboarding

Clear communication

Dutch & English

Looker Studio

Power BI

Tools

GA4

GTM

Adobe Analytics

Amplitude

Looker Studio

Power BI

Job description

Creating business impact by unlocking web and app data

Your Role at Turntwo

We are looking for a Technical Web & App Analytics Consultant (Junior/Medior) (32-40 hours) responsible for reliable web and app tracking, working in a client-facing consultancy role.

The core of your work involves setting up, monitoring, and improving tracking and measurement strategies. You will work closely with marketers, developers, and stakeholders at the client, translating technical choices into understandable impacts that measurably advance our clients (impact first).

You will work for both corporate clients (complex environments, multiple stakeholders) and scale-ups & SMEs (pragmatic, quick decision‑making). You will adapt your approach accordingly.

At Turntwo, you will have the opportunity to sharpen your skills further, learn from highly experienced consultants, and transcend the web analytics field.

Responsibilities

• Translate business goals into measurement strategies (KPIs, events, conversions)
• Set up and maintain (server‑side) tracking (GA4, GTM, Adobe, Amplitude)
• Advise on consent management and privacy‑friendly measurements
• Validate and optimize data quality
• Develop dashboards and insights that lead to action
• Translate data into recommendations for CRO, marketing, and product
• Collaborate with developers and external parties on implementations

Your Experience

Must‑haves

• Proven experience with analytics and tracking tools in a similar role (end junior / medior); consultancy experience is a plus.
• Experience with measurement plans, implementations, and data quality
• Ability to clearly explain technical choices to clients; you speak both business and technical language.
• Experience with dashboarding (e.g., Looker Studio, Power BI)
• You are curious, proactive, and show entrepreneurship.
• Hands‑on mentality: flexible, independent, and result‑oriented.
• Strong analytical skills; you can translate data into concrete actions and opportunities.
• Structured, HBO/WO working and thinking level
• Good command of Dutch and English.

Residing in the Netherlands, as we often see our clients face to face.

Nice‑to‑haves

• Content/technical knowledge is a plus, but there are plenty of opportunities to further develop your technical knowledge. Consider the required experience as a guideline.
• SQL; experience with Python, R, and/or JavaScript
• Knowledge of Cloud data platforms (GCP/AWS/Azure) and tools like BigQuery/Snowflake
• Knowledge of digital marketing platforms (Google Ads, Meta)
• CRO or marketing analytics experience

Growth & Development

A tailor‑made development plan, an experienced mentor, and additional training/workshops. Although we are a startup, we have a lot of experience in guiding your development. We help you grow into a role where you make visible impact with clients. Your development revolves increasingly better using data to improve decisions, performance, and direction.

After 1 year

Independently responsible for tracking and measurement strategy

You deliver demonstrably reliable data on which clients steer

Solid foundational knowledge of the marketing technology landscape (Cloud / Engineering / Visualization / Activation) but also the business & marketing side.

After 2-3 years

You make structural impact, with room for different emphases and growth paths:

Content deepening: You set standards, develop services with the latest techniques, and help clients structurally increase their data maturity

Consultative impact: translating business strategy (OKRs, KPIs) into data choices

Broadening: towards (for example) data science, marketing analytics, AI, or analytics engineering, always from impact with clients

The exact path is not predetermined. We look together at where your strength lies and where you can make the most impact.

What's in it for you?

• A competitive salary and a performance‑related bonus (every 3 months), as you share in the success you create for Turntwo and our clients.
• Salary indication: €3,500 - €5,000 per month (full‑time / all‑in)
• You become a colleague from the start
• Learn from experienced consultants with a combined 40+ years of experience in the marketing, data & analytics world.
• A beautiful office in Amsterdam (East), flexible working hours, and the possibility to work from home.