Senior Product Manager: Platform Migration & Growth

Allynce; Amsterdam; On-site; EUR 100,000 - 145,000; Full time

Job summary

Allynce is seeking a senior Product Manager to own the migration to the group platform and guide both the website and marketing automation teams through the next six months. You will align stakeholders, deliver a unified roadmap, and define the post-migration strategy focused on customer outcomes.

You’ll lead cross-functional collaboration with engineering, Legal & Risk, and marketing to ensure on-time delivery while managing risks and releasing with confidence.

Qualifications

• Senior product manager with real ownership of outcomes (what, why and when).
• Delivered CMS/platform migrations under hard deadlines.
• CRM or marketing automation experience is a strong plus.
• Ability to align multiple stakeholders and say no when needed.

Responsibilities

• Own product direction: finish migration to the group platform and move critical content with no incidents.
• Ensure regulatory changes reach sites on time with cross-team alignment.
• Build a single roadmap recognized by team and stakeholders with committed dates.
• Define post-migration strategy based on customer outcomes, not projects.
• Provide marketing automation a working intake, 2027 roadmap and steering metrics.

Skills

Outcomes ownership

CMS migration

Marketing automation

Roadmap planning

Stakeholder alignment

Cross-functional leadership

Dutch + English fluency

Product strategy

Tools

Storyblok

Job description

Allynce is seeking a senior Product Manager to own the migration to the group platform and guide both the website and marketing automation teams through the next six months. You will align stakeholders, deliver a unified roadmap, and define the post-migration strategy focused on customer outcomes.

You’ll lead cross-functional collaboration with engineering, Legal & Risk, and marketing to ensure on-time delivery while managing risks and releasing with confidence.