Senior Growth Marketing Manager - Data-Driven Growth Leader (Remote)

AIHR; Rotterdam; On-site; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Autonomy in a vibrant, international 팀

Office Rotterdam across from Central

26 paid holidays per year

Work from anywhere 20 days/year

Pension plan

Trust days (4/yr)

OpenUp mental health platform

Personal development budget

NS transport covered

MacBook and required equipment

Daily lunch provided

Office gym access

Job summary

AIHR, an international online HR training provider based in Rotterdam, seeks a Senior Growth Marketing Manager to accelerate acquisition for B2C and B2B. You’ll own end-to-end growth initiatives, measure impact through data, and collaborate with a talented team across paid media, CRO, email, and analytics.

You’ll operate in a fast‑growing, globally distributed environment, with autonomy to test new channels and leverage AI/LLM-driven insights to drive revenue and MQLs.

Qualifications

• 8+ years in growth marketing, ideally in SaaS, e‑learning, or high‑growth fields.
• Proven track record scaling paid acquisition campaigns and driving MQLs/revenue.
• Strong analytics mindset with ability to translate data into actions.
• Expertise across full-funnel marketing including CRO, landing pages, and email.
• Experience with HubSpot or comparable CRM platforms and attribution reporting.
• Experience identifying, testing, and scaling new channels and AI-driven approaches.
• Bonus: event marketing, community growth, or ABM experience.

Responsibilities

• Lead growth initiatives across B2C and B2B to accelerate customer acquisition and revenue.
• Scale paid media, optimize conversion, and launch new growth initiatives.
• Collaborate with CRO, Performance Marketing, Email, and BizOps to run experiments.
• Analyzing data in GA4, HubSpot dashboards and marketing metrics to identify opportunities.
• Own and execute campaigns while working with the team to bring ideas to life.
• Research AI/LLM-driven channels and experiment with new approaches.

Skills

Growth marketing

Paid acquisition

Data analysis

Full-funnel marketing

HubSpot

AI tools

Experimentation

Tools

HubSpot

Job description

AIHR, an international online HR training provider based in Rotterdam, seeks a Senior Growth Marketing Manager to accelerate acquisition for B2C and B2B. You’ll own end-to-end growth initiatives, measure impact through data, and collaborate with a talented team across paid media, CRO, email, and analytics.

You’ll operate in a fast‑growing, globally distributed environment, with autonomy to test new channels and leverage AI/LLM-driven insights to drive revenue and MQLs.