Senior Events & Private Hire Relations Manager

Soho House & Co.; Amsterdam; On-site; EUR 65,000 - 95,000; Full time

Benefits offered by this job

Competitive salary package

Bonus scheme

Travel allowance

Soho Membership discounts

Volunteer days

Learning & development

Job summary

Soho House Amsterdam is seeking a commercially driven House Relations Manager to drive revenue from Private Hire, Groups & Events. You’ll identify opportunities, build influential client relationships, and position the venue as a premier destination for corporate events, private celebrations, meetings, product launches, and exclusive gatherings.

Work closely with the Groups & Events team and other operational departments to ensure a seamless client journey from enquiry through event

Qualifications

• Previous experience in Sales, Events, Business Development, Hospitality Sales, or Account Management.
• Proven track record of generating revenue and developing long-term client relationships.
• Demonstrated success in a senior sales, commercial or business development role.
• Experience in hotel sales, luxury hospitality or venue sales is essential.
• Strong networking, negotiation, and presentation skills.
• Commercially minded with a proactive and entrepreneurial approach.
• Excellent organizational and communication skills.
• Previous experience leading, coaching or mentoring a commercial or sales team is advantageous.
• Proven ability to proactively source and convert new business opportunities.
• Fluent in English; Dutch is a strong advantage.
• Existing network within the Amsterdam and wider Dutch corporate, agency and events market is highly desirable.
• Experience with CRM platforms and sales reporting tools is beneficial.

Responsibilities

• Drive Private Hire, Groups & Events revenue through strategic account management, relationship building and commercial growth initiatives.
• Identify and secure new business opportunities across corporate, agency, lifestyle, and hospitality sectors.
• Build and maintain strong relationships with existing clients to encourage repeat business.
• Conduct client meetings, site inspections, and networking activities to showcase Soho House Amsterdam.
• Reactivate dormant accounts and identify opportunities within previous client relationships.
• Proactively generate new business through outbound sales activity, networking, prospecting and relationship building.
• Coach and support members of the commercial and Groups & Events team to maximise business opportunities and performance.
• Promote the House’s event spaces, bedrooms, restaurants, and additional offerings.
• Monitor market trends and competitor activity to identify growth opportunities.
• Represent Soho House at industry events, networking opportunities, and trade shows.
• Maintain accurate records within CRM systems and provide regular sales performance reporting.
• Support the development and execution of local sales and commercial strategies.

Skills

Networking

Negotiation

Presentation skills

Account management

Hospitality sales

Tools

CRM systems

Job description

Soho House Amsterdam is seeking a commercially driven House Relations Manager to drive revenue from Private Hire, Groups & Events. You’ll identify opportunities, build influential client relationships, and position the venue as a premier destination for corporate events, private celebrations, meetings, product launches, and exclusive gatherings.

Work closely with the Groups & Events team and other operational departments to ensure a seamless client journey from enquiry through event