Sales Development Representative - Retail & E-commerce

Voyado; Amsterdam; On-site; EUR 45,000 - 65,000; Full time

Job summary

Voyado, a Swedish SaaS company, is expanding its global Sales Development team in Benelux. As our SDR for Benelux, you’ll identify top retail/e‑commerce brands, map decision‑makers and tech stacks, and craft personalized outreach to create meaningful new business opportunities.

You’ll collaborate with Sales, Marketing and Partner Managers to grow our footprint in the region. You’ll become an expert on the Benelux landscape, CRM stacks, and growth challenges for brands, while developing

Qualifications

• Excellent writing and communication skills
• Strong research ability
• Commercial mindset and ambition to grow within B2B SaaS
• Comfortable working in a structured way with data and CRM systems
• Fluency in Dutch and professional level English is mandatory

Responsibilities

• Research-first prospecting: identify and deeply understand selected Benelux brands
• Strategic & creative outreach: tailor outreach strategies per account and craft sharp messaging
• Market builder: strengthen Voyado's position in Benelux retail & e‑commerce and attend events
• Structured execution: use modern sales tech to plan, test and optimize outreach

Skills

Writing

Research

Commercial mindset

CRM systems

Dutch language

Tools

CRM software

Job description

We’re super excited to welcome our next teammate to our global Sales development team, focusing on the Benelux region. This is not your typical high‑volume sales development role. At Voyado, we work within a clearly defined niche – retail and e‑commerce, and that changes everything! Instead of calling 100 random companies a day, you’ll deep‑dive into a carefully selected group of brands, truly understand their business, and craft creative, thoughtful ways to connect with them.

If you’re curious about how e‑commerce brands grow, love investigating companies and decision‑makers, and enjoy combining strategy with creativity in your outreach, we’d love to hear from you!

About The Role

At Voyado, driving new business is about relevance – not volume. As our SDR for Benelux, your mission is to create meaningful new business opportunities within retail and e‑commerce. You’ll be part of our Global Sales Development team and work closely with Sales, Marketing and Partner Managers to strategically expand our footprint in the region.

You’ll become an expert in:

• The retail and e‑commerce landscape in Benelux
• The systems brands use (e.g. e‑com platforms, CRM, loyalty tools)
• Their growth ambitions and operational challenges
• The people behind the brands – from CRM Managers to CMOs

What You’ll Be Up To

Research-first prospecting

• Identify and deeply understand selected retail and e‑commerce brands in Benelux
• Map stakeholders, decision‑makers and tech stacks
• Spot triggers: expansion, rebranding, new markets, funding, platform changes

Strategic & creative outreach

• Craft tailored outreach strategies per account (email, LinkedIn, events, cold‑calls, gifting, partnerships)
• Write sharp, relevant messaging that shows you’ve done your research
• Experiment with creative ways to get attention and build trust

Market builder

• Continue to strengthen Voyado's position on the retail & e‑com map in Benelux
• Attend relevant events and build relationships in the ecosystem
• Collaborate closely with Marketing and Sales on campaigns and account strategies

Structured execution

• Use modern sales tech to plan, test and optimize your outreach
• Work towards clear goals – and celebrate wins together

Your onboarding will start with learning about our platform from the inside and out, so that you’ll be able to effectively communicate our value proposition to decision makers in the retail industry. You’ll become a true Voyado ambassador, often the first point of contact for new prospects and the one selling a vision, not a product.

Who are you?

Curious, collaborative and motivated – you enjoy building relationships and thrive in a fast‑paced environment. You’re a natural connector, a true team‑player, eager to develop yourself in SaaS sales, and you are results‑driven, motivated by working towards set targets with a winning mentality.

You probably:

• Enjoy researching companies and connecting dots
• Like writing and tailoring messages rather than sending templates
• Thrive when you can combine structure with creativity
• Are energized by building something in a focused market

You’re a natural connector, a team player, and genuinely interested in retail, e‑commerce and tech.

Skills & Background

• Excellent writing and communication skills – you know how to make messaging relevant
• Strong research ability – you can turn scattered information into clear insights
• Commercial mindset and ambition to grow within B2B SaaS
• Comfortable working in a structured way with data and CRM systems
• Fluency in Dutch and professional level English is mandatory

Why this role is different

This is not about high volume unpersonalised outreach.

• Focus over spray‑and‑pray
• Insight over scripts
• Creativity over repetition

What’s in it for you?

Voyado is a Swedish purpose‑driven company where every opinion is recognised and where you’ll be successful when putting the customers first. You’ll have the opportunity to work self‑driven with strong support that you can leverage at any time. We are personal and that extends into everything about us, and we care for our team members with a culture built on knowledge‑sharing and friendly collaboration.