Product Lead

Trustoo.nl; Amsterdam; Hybrid; EUR 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work

Company laptop

Travel allowance

WFH allowance

Vacation days 25

Training budget EUR 1k

Pension scheme

Office lunches

Team events

Annual company trip

Job summary

Trustoo Amsterdam is seeking a Product Lead to head the New Customer squad. You will own the end-to-end journey from first contact to active, paying subscribers in a lean, AI-augmented sales funnel.

You will lead a small team of two developers and a UX designer, collaborate with sales/marketing, and align roadmaps with founders. The role blends strategy with hands-on execution and demands strong market insight.

Qualifications

• 4–5 years of product experience, with team leadership.
• Experience building or optimizing a SaaS B2B sales funnel.
• Strong English communication; marketplaces a plus.

Responsibilities

• Own the roadmap and OKRs for the New Customer squad.
• Lead sprint planning, backlog management, and unblock your developers and UX designer.
• Design and optimize a SaaS-style B2B sales funnel: signup flows, onboarding, activation, pricing and packaging experiments.
• Think AI first and set up AI agents to streamline processes.
• Translate initiatives into concrete tickets, test features, measure results and prepare next iterations.
• Bring releases to market with release notes and enabling Sales to pitch new features.

Skills

Product leadership

SaaS

Team leadership

Analytics

Power BI

Stakeholder management

Tools

AI tools

Job description

Join Trustoo Amsterdam as Product Lead! Lead our New Customer Squad to optimize our B2B SaaS sales funnel and drive local merchant success., Join Trustoo Amsterdam as Product Lead! Lead our New Customer squad to optimize our B2B SaaS sales funnel and drive local merchant success.

As Product lead, you are the product manager and team lead of the product team within the New Customer squad. You own the journey that turns local service businesses into happy, paying Trustoo customers. From the first touchpoint to a signed subscription: you translate ideas and strategy into a smarter, smoother and AI supported sales funnel and you lead the development team that builds it.

Trustoo is the online marketplace for local service providers. Think Booking.com or Tripadvisor, but for painters, plasterers, accountants, gardeners, and many more. More than 300,000 businesses in the Netherlands, Germany, Belgium, and Spain use our platform to get found and attract new customers

You'll be joining a growing scale-up with a flat structure, short lines to the founders, and plenty of room for your own ideas.

Your role

You lead the Product team, within the New Customer Squad: a small, dedicated team of two developers and a UX designer. Together with the sales lead, marketing lead and head of the squad you shape the initiatives that win new business customers for Trustoo. You are responsible for everything related to winning new business customers for Trustoo: from the moment a local entrepreneur first hears about us until they become an active, paying subscriber.

This is a true end-to-end role. As a lean squad, we don't have separate Product Owners, Scrum Masters, or QA - you cover the full chain yourself: research and strategy, defining solutions, running the sprints, testing what your team builds, and making sure Sales and Customer Success can run with every release. You're as comfortable setting the quarterly direction as you are writing a crisp user story, setting up an AI agent for a recurring task or reproducing a bug.

In short, you will:

Understand our (future) customers' needs by:

• Conducting research into what makes local service businesses sign up and what holds them back
• Gathering input from Sales and Customer Success, who talk to prospects every day
• Reviewing funnel data and trends in dashboards/analytics
• Researching the market and competitors (especially in other countries)

Own the roadmap and OKRs for the New Customer squad, aligned with the founders and the other product leads.

Lead your team day-to-day: sprint planning, standups, backlog management, and unblocking your developers and UX designer so they can do their best work.

Design and optimize a SaaS-style B2B sales funnel: signup flows, onboarding, activation, pricing and packaging experiments, and conversion optimization across the journey.

Make strategic decisions based on impact for our customers and the business.

Think AI first: how can we redefine the process with AI and be the orchestrator of the AI agents.

Translate initiatives into concrete tickets, test new features yourself, measure results, and prepare improvements for the next iteration.

Bring releases to market: release notes, enabling Sales to pitch new features, and making sure Support can troubleshoot them.

We Are Looking For Someone Who

You have a strong product background, understand commercial impact, and enjoy combining strategic ownership with hands-on execution and you get energy from leading a small team.

You recognise yourself in the following:

• You have at least 4-5 years of relevant product experience, ideally including experience leading a (small) team or squad.
• You have experience building or optimizing a SaaS-type SME/B2B sales funnel: acquisition, onboarding, activation, and conversion. This is what this role is about.
• You're excited about marketplaces. Experience with them is a strong plus.
• You're analytical: you can work with data and dashboards (experience with tools like Power BI / Google Analytics is a plus, not a must).
• You're strong in stakeholder management and communication: you easily switch between your developers, UX, Sales, Customer Success, marketing, and founders.
• You're hands-on: diving into the platform, checking flows, testing, reproducing bugs — none of that fazes you.
• You're an AI first thinker and savvy in using all new AI tools and setting up AI Agents
• You communicate easily in English.

What We Offer

You'll get a role with lots of responsibility, impact, and room to grow within a fast-scaling company.

Amongst other things:

• A product you can truly be proud of, with tangible impact on local entrepreneurs
• A fantastic team atmosphere with driven colleagues
• A Great Place to Work (official certification)
• Plenty of freedom and a seat at the table: you work directly with the founders and the other product leads
• A competitive salary based on experience and market standards
• Hybrid working: we understand that working from home is sometimes convenient, but we also see how important connection with colleagues is. That's why everyone works at least 3 days a week in the Amsterdam office
• Company laptop, travel allowance, and work-from-home allowance
• Flexibility to work remotely 4 weeks per year
• 25 vacation days (based on 40 hours)
• EUR 1.000,- training budget to deepen your expertise
• Personal budget to spend & a good pension scheme
• Fresh lunch and healthy snacks in the office
• Fun activities: team drinks, sports, cooking workshops, boat trips
• Annual company trip abroad if targets are met.