Paid Social Marketeer

Dorel Juvenile; Helmond; Hybrid; EUR 36,560 - 43,791; Full time

Benefits offered by this job

13th Month Salary

28 Vacation Days

Hybrid Work Option

Travel Expenses

Company Laptop

Health Insurance

Bicycle Plan

Extra Holiday Hours

Job summary

An established industry player is seeking a Paid Social Marketeer to enhance their digital presence across key markets. In this dynamic role, you will develop and execute impactful paid strategies that boost brand visibility and engagement. Collaborating with creative partners and internal teams, you will manage campaigns on platforms like Meta and TikTok, ensuring optimal performance through data-driven insights. This position offers the chance to work in a collaborative environment with a focus on innovation and creativity, all while contributing to a mission that prioritizes family care and safety.

Qualifications

• Minimum 2 years experience in paid social or digital marketing.
• Hands-on experience with Meta and TikTok Ads.
• Strong performance-driven mindset.

Responsibilities

• Develop and optimize paid social and display strategies.
• Manage campaigns across platforms like Meta and TikTok.
• Collaborate with creative teams to enhance campaign assets.

Skills

Paid Media

Campaign Management

Data Analysis

Social Media Advertising

Creative Testing

Collaboration

Communication Skills

Organizational Skills

Education

Bachelor's Degree in Marketing or related field

Tools

Meta Ads

TikTok Ads

Pinterest Ads

Job description

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Are you passionate about paid media and driven by performance? Do you get excited about running impactful campaigns across social and display platforms? We’re looking for a Paid Social Marketeer to join our team and help elevate our digital presence across key markets. You will be part of our European Digital Marketing team and work with popular brands like Maxi-Cosi, Tiny Love, Bebeconfort and Safety 1st.

Your mission

In this position you will play a role in co-developing and executing paid strategies that boost brand visibility, engagement, and conversion. You’ll work closely with internal teams, creative partners, and our digital agency to ensure every campaign delivers impact. You will not settle for anything less than the best-performing campaigns and therefore you are result-oriented and proactively implement your analytical and commercial skills at work.

Key responsibilities

• Supporting the development of effective paid social and display strategies in collaboration with internal teams and our digital agency.
• Setting up, managing, and continuously optimizing campaigns across platforms like Meta, TikTok, Pinterest, and more.
• Running creative tests (formats, visuals, messaging) and applying insights to improve campaign performance.
• Collaborating with the in-house creative team to develop compelling assets that resonate with target audiences.
• Building and managing partnerships with local display platforms—such as baby apps, niche networks, and other relevant initiatives—while tracking and optimizing their performance.
• Staying up to date on the latest trends, innovations, and best practices in both paid social and display advertising.
• Working cross-functionally with performance marketing, CRM, and local market teams to ensure alignment across the funnel.
• Reporting on key KPIs, providing actionable insights through clear performance analyses and dashboards.

Your profile

• Minimum of 2 years’ experience in a similar paid social or digital marketing role.
• A performance-driven mindset and a passion for using data to drive decisions.
• Hands-on experience with Meta and TikTok Ads (Pinterest is a plus).
• A creative eye and an understanding of how visuals and messaging impact campaign performance.
• Awareness of how paid and organic social strategies can complement each other.
• Strong communication skills and a collaborative, proactive attitude.
• Outstanding organizational skills and the ability to prioritize tasks and manage multiple projects simultaneously.

What we offer

• A salary of maximum 3600 a month based on your experience and knowledge, with room to grow.
• This is a position for 32 to 40 hours per week, depending on your preferences.
• You will first receive an annual contract with a probation time of one month.
• You are eligible for a 13th month every year.
• The option to work hybrid up to 3 days, with 2 joint office days.
• The annual leave entitlements consist of 28 vacation days in the case of full-time employment.
• Other terms include travel expenses, use of a laptop and telephone if required, option to purchase extra holiday hours, Bicycle Plan and collective health insurance.

N.B. This position is eligible for our internal ‘Refer a Friend’ policy. Please ask your HR Manager for the terms that apply.

Are you ready to grow?

Working at a Top Employer

We are thrilled to have been officially certified as a 'Top Employer' since 2023 for our Dorel Juvenile Europe HQ in the Netherlands! This remarkable achievement is a testament to our collective dedication and hard work. This is a team effort, and we couldn't be prouder of the incredible team we have. For you as a soon-to-be DJE team member, this means we prioritize your well-being, development, and experience at Dorel Juvenile. For more information, visit the Top Employers Institute's website.

Dorel Juvenile is the world's leading juvenile products company. Our well-known products and strong brands Max-Cosi and Tiny Love are complemented by regional brands and are available in more than 100 countries.

We are proud to work with 2.700 highly driven professionals in 25 different countries. All our talented employees share the same mission: to Care for Precious Life. We help families live carefree lives by providing them with juvenile products with the highest safety and comfort standards.

Our frontrunner mentality matches our position as a global market leader. Being first means we forge our own path; we explore new ways to enhance our brands. We are continuously reinforcing our leading position and believe that team spirit, personal drive, and accountability can make a real difference in achieving sustainable growth. A vital element of our daily operations is the strong connection we maintain with our consumers. We engage with them wherever they are, so they will always benefit from our products and services, even in ways they did not expect.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Project Management, and Advertising

• Industries

  Marketing Services

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