Merchandiser (Freelance) 0.4–1 FTE · Amsterdam →

Bon Ton Toys; Amsterdam; Remote; EUR 124,000 - 152,000; Full time

Benefits offered by this job

Office in Houthavens Amsterdam

Hybrid option

Job summary

Bon Ton Toys is seeking a Freelance Merchandiser to shape our collection vision across licenses. You will own assortment architecture, margins, and forecasting, collaborating with our Creative Director, Marketing Director, and Product Development team in Amsterdam's Houthavens.

Availability is 16–24 hours per week with a pay rate of €90–€110 per hour, 3–6 months with potential extension. This role blends strategic leadership with hands-on planning for a premium sustainable plush brand.

Qualifications

• 7–10 years in merchandising or product development and design.
• Strong analytics, organization, and market/consumer insight orientation.
• Experience with margin analysis and executive stakeholder communication.

Responsibilities

• Shape assortment architecture per license and category, including selection and collection size.
• Own category strategy by translating market trends into input for assortment.
• Run margin analyses per collection and provide commercial recommendations.
• Translate strategy into a buying plan with forecasting and commitments per style.
• Support rollout of new collections to sales and build better merchandising tools.

Skills

Merchandising

Assortment planning

Margin analysis

Stakeholder communication

Fashion industry

Forecasting

Tools

Excel

Job description

Amsterdam - Houthavens | 0,4 - 1 FTE I Preferred start date: asap

About the role

We're looking for a Freelance Merchandiser to build our collection vision strategy across all our licenses: how we build our collections, how many products per collection, and how each collection performs on margin. As we keep growing, we want to make those choices sharper and more deliberate. This is an assignment with real ownership, where your strategy will directly shape which products we bring to market and how well they perform.

You'll work closely with our Creative Director and Marketing Director to keep collection strategy aligned with our brand, and with our Product Development & Design team to bring our collections to life.

What you'll do

• Shape our assortment architecture per license and category: product selection, segmentation, and collection size
• Own our category strategy, turning market trends, consumer insights, and competitor activity into concrete input for our assortment
• Run margin analyses per collection and translate them into commercial recommendations
• Translate strategy into an executable buying plan: forecasting volumes and managing commitments per style
• Support the rollout of new collections to sales and customers, and help us build better merchandising tools and processes

Who are you?

You bring 7-10 years of experience in Merchandising and/or Product Development & Design, with a proven track record in assortment planning, margin analysis, and commercial decision-making. You're strong analytically and organizationally, with a sharp eye for market trends and consumer behavior, and you communicate clearly and confidently with executive-level stakeholders. A background in fashion or lifestyle is a strong plus.

Practical information:

• Availability: 16-24 hours per week, with room to scale up depending on your availability and our needs
• Fee: € 90-110 per hour, depending on experience
• Duration: an initial 3-6 months, depending on seniority and experience, with the possibility to extend
  

What We Offer

• An inspiring workplace and homebase in the Houthavens, Amsterdam. Good to know is that our default way of working is office-based, with the possibility to work from home up to one day per week.
• For a freelance position, working location and hours will be discussed in mutual conversation.A team full of energy, creativity, and amazing plush toys everywhere.
• A meaningful mission: growing Bon Ton Toys as the #1 premium sustainable brand.
  

Our Cultural Values

• Take ownership and make it happen
• Dare to try and learn from it
• One team, one mission
• Always set the bar on quality
• Challenge the status quo
• Stay positive and have fun

At Bon Ton Toys, everyone is welcome.

We're an equal opportunity employer, proud of our diverse team and committed to creating an inclusive place where everyone can thrive. No matter where you come from or what your background is, if you see yourself in our story we encourage you to apply.

About Bon Ton Toys

We've been making plush since 1933, but never "just toys." Our plush are comfort objects, mini artworks, lifelong friends.
As a certified B Corp and 1% For The Planet member, we make design-led plush - and we're working to reduce its footprint as we go. From Miffy to Smiley, from Peanuts to WWF, and our own Bon Ton Toys plush. Everything we make has a soul.
You'll find our plushies under our own Bon Ton Toys label, as well as beloved collections for Miffy (Nijntje), Peanuts (Snoopy), WWF and Smiley.
Loved by children, grown-ups and collectors alike, they travel the world and are now found in 42 countries. Small in size, big in mission.