Marketing Manager NL & BE — Demand Gen & ABM (Hybrid)

SQLI; Amsterdam; Hybrid; EUR 70,000 - 95,000; Full time

Benefits offered by this job

Attractive compensation

Hybrid working

Good equipment

Pension benefits

International team

Training & certs

Tech talks

Own ideas

Job summary

SQLI is seeking a Marketing Manager for Belgium and the Netherlands to plan and run demand generation campaigns that build pipeline for Sales. The role targets mid-sized and large enterprises across both markets, with a focus on ABM strategies and event-driven lead generation.

You will work closely with Sales to select high-value accounts, run webinars and in-person events, and measure ROI and pipeline contribution. Fluency in Dutch and English is required, with French a plus.

Qualifications

• 3–5 years of experience in B2B marketing.
• Dutch language essential for communicating with prospects, clients and colleagues.
• Experience organizing events in Belgium and/or the Netherlands.
• Ability to connect marketing activities to pipeline and revenue.

Responsibilities

• Plan, launch and scale B2B campaigns across email and paid media to generate leads and win new clients in Belgium and the Netherlands.
• Develop account-based marketing activities with Sales to reach decision-makers.
• Run events from start to finish in Belgium and the Netherlands, including logistics and venues.
• Track ROI, cost per lead, conversion rates and pipeline impact; report progress.

Skills

Fluent Dutch

Strong professional English

Project management

B2B marketing

Tools

CRM tools (Microsoft Dynamics)

Marketing automation tools

Job description

SQLI is seeking a Marketing Manager for Belgium and the Netherlands to plan and run demand generation campaigns that build pipeline for Sales. The role targets mid-sized and large enterprises across both markets, with a focus on ABM strategies and event-driven lead generation.

You will work closely with Sales to select high-value accounts, run webinars and in-person events, and measure ROI and pipeline contribution. Fluency in Dutch and English is required, with French a plus.