Hybrid EMEA Brand Manager, Neurovascular Access

Stryker Corporation; Amsterdam; Hybrid; EUR 72,000 - 133,000; Full time

Job summary

Stryker is seeking a senior role to own the EMEA Access portfolio, defining where we play and how we win. You will shape branding, pricing and the product lifecycle from launch through phase-out, in collaboration with regional and divisional teams.

You will build the annual marketing plan and a 3-5 year portfolio roadmap, working with physicians to understand clinical needs and drive growth across Netherlands, Amsterdam and beyond. Hybrid role with frequent cross-border collaboration.

Qualifications

• Bachelor's degree required.
• 8+ years of work experience required.
• MBA preferred.

Responsibilities

• Own the EMEA business strategy for Access: where we play, how we win and the investment behind it.
• Understand the clinical and technical needs of physicians in depth, from navigation to device delivery, and let that shape the strategy and portfolio.
• Build the annual marketing plan and a 3-5 year portfolio roadmap, partnering with divisional, portfolio and local marketing teams.
• Own regional product management: define and run the product lifecycle, from launch through to phase-out.
• Own branding, messaging, positioning and pricing, built on market, customer and competitive insight.
• Lead the launch pipeline and ensure each launch lands impactfully in the market.
• Partner with divisional teams to grow the portfolio through new products, line extensions and M&A, bringing the EMEA voice of the customer into every decision.
• Build our position across the whole stroke pathway, partnering with technology and ecosystem partners.
• Turn strategy into a plan the field can run with: tools, tactics and strategic initiatives.
• Own the numbers: sales, share, price, margin and brand perception.
• Analyse what drives future performance and act fast when something is off track.
• Partner with physicians and stroke teams as true partners, not just customers, and work with Medical Education on evidence generation and congress presence.

Skills

Strategic marketing

Business strategy

Analytical thinking

Presentation skills

Interpersonal skills

Project management

Persuasive communication

Education

Bachelor's degree

MBA

Tools

Microsoft Office

Job description

Stryker is seeking a senior role to own the EMEA Access portfolio, defining where we play and how we win. You will shape branding, pricing and the product lifecycle from launch through phase-out, in collaboration with regional and divisional teams.

You will build the annual marketing plan and a 3-5 year portfolio roadmap, working with physicians to understand clinical needs and drive growth across Netherlands, Amsterdam and beyond. Hybrid role with frequent cross-border collaboration.