Hybrid Communications Specialist-Internal & Product Marketing

Rabobank Gruppe; Utrecht; Hybrid; EUR 56,000 - 80,000; Full time

Benefits offered by this job

Thirteenth month

8% holiday allowance

10% Employee Benefit Budget

EUR 1,400 development budget

Job summary

Rabobank is seeking a Communications Specialist to drive awareness, engagement, and product adoption across Area Consumer Interaction, Tribe Tech4Engineering. You will support planning and execution of internal communications and marketing campaigns, collaborate with the marketing squad, and create engaging content for various channels.

You will build dashboards, analyze campaign performance, and provide insights to improve adoption while working in a hybrid setup with a development budget and

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 4-6 years of experience in product marketing, communications, campaign management, internal communications, or a related discipline, preferably within a technology, engineering, or digital product organization.
• Experience with analytics and reporting tools such as Power BI; familiarity with Piano Analytics is a plus.

Responsibilities

• Plan and execute internal communication and product marketing campaigns across digital channels.
• Develop engaging content for internal communication channels and events.
• Build and maintain Power BI dashboards and analytics reports to monitor engagement and adoption.
• Collaborate with the Product Owner and communications team to align initiatives across squads.

Skills

Content creation

Campaign management

Power BI

Analytics

Stakeholder management

Written & verbal communication

Education

Bachelors degree in Marketing, Communications

Tools

Power BI

Piano Analytics

Job description

Rabobank is seeking a Communications Specialist to drive awareness, engagement, and product adoption across Area Consumer Interaction, Tribe Tech4Engineering. You will support planning and execution of internal communications and marketing campaigns, collaborate with the marketing squad, and create engaging content for various channels.

You will build dashboards, analyze campaign performance, and provide insights to improve adoption while working in a hybrid setup with a development budget and