Head of Commercial Analytics & Insights

Marktplaats; Amsterdam; On-site; EUR 110,000 - 150,000; Full time

Job summary

Marktplaats, part of Adevinta, Amsterdam, is seeking a senior leader to head the Business Analytics team and translate marketplace data into commercial decisions.

You will partner with Leadership, Finance, C2C, Motors, Pro/SMB and Marketing to drive revenue and growth through insight-led decisions. This role sits within Product & Technology and involves mentoring analysts, setting analytics strategy, and ensuring data reliability.

Qualifications

• 8+ years in commercially focused analytics, BI or strategy roles.
• Experience leading a data analytics team and aligning analytics with business goals.
• Hands-on with SQL or Python and modern BI tools.

Responsibilities

• Partner with business teams to turn goals into a prioritized analytics roadmap.
• Surface data-backed growth opportunities with measurable recommendations.
• Translate complex analysis into clear narratives for senior stakeholders.
• Build self-service capabilities and trusted advisory relationships.
• Lead and develop Data Analysts, setting priorities and quality standards.
• Promote insight-led decision-making across the organization.
• Ensure analytics reliability through data sources, flows, and dashboards.
• Align data needs with Analytics Engineering and commercial goals.
• Lead market and competitor intelligence using internal data and external benchmarks.
• Deliver regular competitive insights through dashboards and executive briefings.

Skills

Analytics leadership

Business intelligence

SQL

Python

Looker

Tableau

Power BI

Databricks

Cloud platforms

Stakeholder management

AI and automation

Competitive intelligence

Monetisation models

Tools

Databricks

Snowflake

AWS

GCP

Job description

Marktplaats, part of Adevinta, Amsterdam, is seeking a senior leader to head the Business Analytics team and translate marketplace data into commercial decisions.

You will partner with Leadership, Finance, C2C, Motors, Pro/SMB and Marketing to drive revenue and growth through insight-led decisions. This role sits within Product & Technology and involves mentoring analysts, setting analytics strategy, and ensuring data reliability.