Global Paid Media Director — AI-Driven Growth

Deel; Netherlands; Hybrid; EUR 180,000 - 260,000; Full time

Benefits offered by this job

Stock grant opportunities

Additional benefits & perks

Flexible office membership

Job summary

Deel is seeking a Director of Paid Marketing to lead global paid acquisition. You will own a budget exceeding $120M annually and drive performance across Meta, Google, LinkedIn, YouTube, Bing, and emerging channels.

This role reports to the Head of Marketing & Growth and oversees a team of 11 across four sub-functions. The position combines strategic direction with hands-on execution, including AI-enabled optimization and cross-functional collaboration with brand, product marketing, RevOps, and

Qualifications

• 7 to 8+ years in paid marketing with large-scale in-house programs.
• 2+ years of people leadership in marketing.

Responsibilities

• Own paid acquisition strategy across social, search, programmatic, sponsorships, ABM, and OOH.
• Manage a 120M+ annual media budget and drive ROI improvements.
• Lead platform management across Meta, Google, LinkedIn, YouTube, Bing, and emergent channels; guide AI-enabled workflows.
• Collaborate with brand, product marketing, RevOps, and growth engineering; lead a 4-direct-report team.

Skills

Paid marketing leadership

In-house management

Budget management

Analytics & ROI

Tools

Meta (FB/IG)

Google Ads

LinkedIn

YouTube

Bing

TikTok

Reddit

Programmatic DSPs

Job description

Deel is seeking a Director of Paid Marketing to lead global paid acquisition. You will own a budget exceeding $120M annually and drive performance across Meta, Google, LinkedIn, YouTube, Bing, and emerging channels.

This role reports to the Head of Marketing & Growth and oversees a team of 11 across four sub-functions. The position combines strategic direction with hands-on execution, including AI-enabled optimization and cross-functional collaboration with brand, product marketing, RevOps, and