German Product Marketing Lead: Launches & DACH Growth

Shiftbase; Zoetermeer; Hybrid; EUR 60,000 - 72,000; Full time

Benefits offered by this job

Pension plan

Laptop provided

Personal development budget €1,000/yr

2 weeks onboarding at Zoetermeer HQ

Job summary

Shiftbase is hiring a Product Marketer focused on the DACH region. You will own launches end-to-end, shaping narratives and coordinating go-to-market for German customers.

You’ll partner with product, sales and customer success to drive market success and adoption of Shiftbase scheduling and time-tracking software. Based in the Netherlands with an Amsterdam/Zoetermeer hub, you’ll work hybrid, travel quarterly, and influence pricing, web content, and training for sales teams in German and

Qualifications

• Native or near-native German; fluent business English.
• At least three years in product marketing at a B2B SaaS company.
• Experience running launches end-to-end with product, sales and customer success.
• Customer-centric mindset with discovery and market feedback.
• Willingness to travel quarterly and collaborate across offices.

Responsibilities

• Own go-to-market plans for each launch and map to market needs.
• Coordinate German go-to-market materials, decks, comparisons, and objections.
• Work with product, sales and support teams to enable success.
• Lead customer discovery and feed insights back to product.
• Manage documentation for smaller releases with the help centre team.
• Measure launch outcomes and share learnings with the team.

Skills

German language

English language

Product marketing

Launch management

B2B SaaS marketing

Job description

Shiftbase is hiring a Product Marketer focused on the DACH region. You will own launches end-to-end, shaping narratives and coordinating go-to-market for German customers.

You’ll partner with product, sales and customer success to drive market success and adoption of Shiftbase scheduling and time-tracking software. Based in the Netherlands with an Amsterdam/Zoetermeer hub, you’ll work hybrid, travel quarterly, and influence pricing, web content, and training for sales teams in German and