Responsibilities
As a Journey Management Consultant, you help clients go beyond simply visualizing customer journeys. You guide organizations in their transition to monitoring and improving customer journeys in a data-driven manner. You do this by setting short- and long-term goals and realizing them.
In summary, your profile and responsibilities consist of:
- Providing proactive advice on the right approach to achieve customer-oriented goals.
- Planning, managing, and executing journey management processes, including managing designers and stakeholders.
- Applying methodologies such as journey mapping, service blueprinting, and service scenarios.
- Setting up and testing uniform, customer-oriented working methods at clients, including the right tools for effective journey management.
- Guiding leadership and teams in change processes towards customer-centric working.
- Training skills within organizations to embed journey management.
In this role, you collaborate extensively with other consultants across various areas of expertise.
Core competencies
1. Strategic framework and governance
- Developing a journey framework: translating the customer lifecycle into clear, prioritized journeys and clusters, so that all teams use one coherent frame of reference.
- Designing governance structures and ownership: defining who makes which decisions, based on prioritization criteria and KPIs.
2. Stakeholder management & creating support
- Proactive stakeholder engagement from the start: organizing cross-departmental workshops to gain early buy-in and gather valuable input
- Presenting business cases and KPI-based results to strengthen buy-in among senior team members
3. Cross-functional collaboration
- Bringing together marketing, sales, service, IT, and others: ensuring horizontal alignment across channels
- Deploying multidisciplinary pilots with the authority to implement actions, including product owners for rapid implementation.
4. Agile implementation & scalability
- Start with a small-scale pilot to test the model and achieve early success.
- Iterative scaling in waves: expanding role definitions, playbooks, and training based on feedback and results.
5. Data-driven monitoring & optimization
- Providing direction for setting up KPIs & dashboards linked to customer journeys: from tools to operational impact.
- Monitoring, evaluating, and continuously improving journey performance (such as customer inquiries, NPS, cost savings)
You bring
- At least 5 years of relevant work experience as a journey management consultant, service designer, or related
- Availability of 32-40 hours per week.
- A passion for journey management, but also broader expertise in: CX management, service design, or change management.
- Strategic thinking: you always connect business goals with customer experience.
- Experience with stakeholder management within various organizations.
- Proactive, pragmatic attitude: you think big, but start small.
- Positive energy and the ability to inspire others.