Content Marketer

Qabird; Zoetermeer; On-site; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Competitive salary

32 - 40 hours per week

Flexible working hours

25 days of paid time off

Transportation subsidies

Training budget available

Laptop and tools provided

Fries day in webinar wine bar

Job summary

WebinarGeek is seeking a Content Marketer with 2+ years in content marketing and SEO to drive data‑driven strategies and expand visibility. You’ll craft blogs, landing pages, webinars, customer stories, and email campaigns, using AI tools to speed production, and develop GEO‑focused content for regional search intent in a hybrid Zoetermeer setup.

Join a fast-growing scale-up with a collaborative culture, Fridays with fries, and a 32–40 hour workweek.

Qualifications

• 2+ years of experience in content marketing with a strong focus on SEO
• Ability to use AI tools to accelerate and improve content creation
• Fluent Dutch and English writing, clear and persuasive
• Able to build and execute a full content strategy including keyword research, planning and optimization
• Experience writing email campaigns (newsletters, nurture flows, product updates)
• Experience with webinars hosting is a major advantage
• Understanding how content, SEO and distribution reinforce each other
• Proactive, creative and able to manage multiple projects simultaneously

Responsibilities

• Develop a content strategy that inspires people to use webinars for marketing, sales, or communication
• Write, optimize, and publish content: blogs, SEO landing pages, customer stories, e-books, scripts, and webinar formats
• Generate and optimize content with AI tools (ChatGPT, Gemini, etc.)
• Create GEO-focused content tailored to location, audience, and regional search intent
• Ideate, write, and A/B-test email campaigns (onboarding, nurture, product marketing, re-engagement)
• Set up and host webinars, or support colleagues in developing and delivering them

Skills

SEO

Content marketing

GEO/content localization

Email campaigns

AI tools usage

Tools

AI tools

Job description

Content Marketer

Full-time · Dutch and English language · Zoetermeer (Hybrid possible)

Are you an experienced content marketer with strong SEO and GEO expertise, and do you get energized by creating content that truly makes an impact? Do you want to apply your skills within a fast-growing scale-up where webinars play a central role? Then we’re looking for you!

As a Content Marketer, you’ll develop smart, data-driven content strategies that expand our visibility and turn leads into loyal fans. You’ll create high-quality content in many forms: blogs, SEO landing pages, webinar formats, customer stories, and email campaigns. You know exactly how to deploy content throughout the entire funnel, how to drive results with persuasive copy, and how to use AI tools to speed up processes without compromising on quality.

About WebinarGeek

WebinarGeek is the leading European webinar software, built in the Netherlands and used by 5,000+ organizations worldwide, from government to startups.

Since 2015, we’ve been growing fast with a close-knit team based in Zoetermeer. We build, train (hello GeekGym!), have fun, and end every Friday with fries.

Who you are

• 2+ years of experience in content marketing with a strong focus on SEO (SaaS experience is a plus)


• You know how to use AI tools to accelerate and improve content creation


• You write clearly, persuasively, and flawlessly in Dutch and preferably also in English


• You can build and execute a full content strategy, including keyword research, planning, and optimization


• Experience writing email campaigns (newsletters, nurture flows, product updates)


• Experience with hosting webinars is a major advantage


• You understand how content, SEO, and distribution reinforce each other


• You are proactive, creative, and able to manage multiple projects at once

Your responsibilities

#1

Develop a content strategy that inspires people to use webinars for marketing, sales, or communication

#2

Write, optimize, and publish content: blogs, SEO landing pages, customer stories, e-books, scripts, and webinar formats

#3

Generate and optimize content with AI tools (ChatGPT, Gemini, etc.)

#4

Create GEO-focused content tailored to location, audience, and regional search intent

#5

Ideate, write, and A/B-test email campaigns (onboarding, nurture, product marketing, re-engagement)

#6

Set up and host webinars, or support colleagues in developing and delivering them

From us for you

• Competitive salary


• 32 - 40 hours per week


• Flexible working hours


• 25 days of paid time off


• Transportation subsidies


• Training budget available to develop yourself in your role as marketer


• A laptop and all the tools you need


• Friday means French fries day in our own webinar wine bar!

Who you will be working with

Bryan — Head of Partnerships

Why did you want to work at WebinarGeek?
WebinarGeek offers a place where I can combine customer related activities perfectly with my role as Growth Marketer . WebinarGeek gives me the feeling that I can make a lot of impact on the growth of the business in a short time.

What is your favorite WebinarGeek feature?
The poll interaction feature ensures easy and accessible interaction with your viewers during a webinar. It is nice for the presenter to get data from his audience!

What do you do in your spare time?
In addition to the standard things that a Geek does (a little Netflixing, a little gaming, a little chilling), I also often go out with my border-collie Tücske, newborn son Elias and my wife. I like to cook and I spend behind the pc creating websites.

Caroline — Product Marketing Manager

Why did you want to work at WebinarGeek?
During my search for a creative content function I came across WebinarGeek. A great company with a great product and an organization with many opportunities. Of course I had to go for it!

What is your favorite WebinarGeek feature?
My favorite feature is the on demand webinar. So you can watch when it suits you.

What do you do in your spare time?
As a film lover I can be found in the cinema every week. In addition, I like to fitness and dance, I play different instruments and I enjoy delicious meals.

Matthias — CRO

Why did you want to work at WebinarGeek?
WebinarGeek is a fun and young company with a lot of potential. As an online marketer, there are many opportunities to contribute to growth. It is fun and challenging work in a dynamic environment.

What is your favorite WebinarGeek feature?
My favorite WebinarGeek features are of course the integrations and links with the online marketing tools. This also makes WebinarGeek so versatile.

What do you do in your spare time?
In my spare time I like to do sports and follow national and international football competitions. In addition, I have two young children, who get a lot of my time and attention.