Brand Manager ILD - Hybrid, Launch‑Driven Growth Lead

Boehringer Ingelheim GmbH; Amsterdam; Remote; EUR 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid workplace model

31 vacation days

International team events

Company pension scheme

Wellbeing programs

Job summary

Boehringer Ingelheim is seeking a seasoned Brand Manager ILD to drive local strategy and ICP execution from Amsterdam. You will coordinate with MIDIc and the asset team to translate regional strategies into focused local priorities and impactful activations.

You will manage sales objectives, forecast demand, oversee budgets and ensure launch excellence across channels, partnering with Medical Affairs, Market Access, Communications and other functions to deliver strong customer experiences.

Qualifications

• University degree in Life Sciences, Marketing, Business Administration or similar.
• Approximately five years or more in brand/product management or pharma marketing.
• Experience launching products/indications and experience in Integrated Customer Planning.

Responsibilities

• Lead local cross-functional brand team and execute brand strategy and ICP.
• Adapt regional brand plans to local market needs using insights.
• Ensure launch readiness and high-quality implementation of new products/indications.
• Design and execute multichannel activation plans across digital and in-person channels.
• Forecasting, budget management and maintaining selling priorities.

Skills

Brand management

Cross-functional leadership

Go-to-market

Budget management

Digital & data-driven

Stakeholder management

Dutch & English fluency

Education

Life Sciences degree

Marketing degree

Business Administration

Tools

CRM

Omnichannel

Analytics tools

AI-enabled tools

Job description

Boehringer Ingelheim is seeking a seasoned Brand Manager ILD to drive local strategy and ICP execution from Amsterdam. You will coordinate with MIDIc and the asset team to translate regional strategies into focused local priorities and impactful activations.

You will manage sales objectives, forecast demand, oversee budgets and ensure launch excellence across channels, partnering with Medical Affairs, Market Access, Communications and other functions to deliver strong customer experiences.