Benelux Revenue Director

Sonos, Inc.; Hilversum; Hybrid; EUR 180,000 - 240,000; Full time

Job summary

Sonos is seeking a Benelux Revenue Director to own the full commercial performance across the Netherlands and Belgium. You will lead a team of Account Managers and Senior Sales Managers, manage regional P&L, and build strong partner relationships across retail and Professional channels.

In this hybrid role, you will travel ~25% and collaborate with cross-functional teams to set strategy, forecasts, and action plans for growth in the Benelux market. Fluency in English and Dutch is required.

Qualifications

• 8+ years of senior commercial or sales leadership experience in a premium consumer brand, electronics, or tech company.
• Fluency in English and Dutch.
• Experience leading multi-country regional teams and managing P&L.

Responsibilities

• Own end-to-end commercial responsibility for Benelux, including revenue targets and regional P&L across retail and Professional channels.
• Set regional commercial strategy by country, channel, and partner; translate strategy into clear plans and drive execution.
• Lead and develop a team of Account Managers and Senior Sales Managers across NL and Belgium.
• Build and sustain executive-level relationships with top retail and Professional accounts; conduct joint business planning and negotiations.
• Act as cross-functional lead for Benelux; align demand planning, marketing, logistics, finance, legal, and customer experience.
• Define and analyze KPIs to guide investment, pricing, promotions, and portfolio decisions.
• Run regional operating rhythm: forecasting, demand planning, promotions, inventory, and launch readiness.
• Evaluate channel expansion opportunities and oversee new accounts where appropriate.
• Track market trends and competitor activity; bring regional insight to leadership forums.
• Be an active member of the EMEA Leadership Team and contribute to the revenue plan.

Skills

English fluency

Dutch fluency

Senior sales leadership

Revenue growth / P&L management

Team leadership

Cross-functional collaboration

Retail & partner management

Education

Bachelor's degree or equivalent

Job description

At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.

Benelux Revenue Director

This position is considered hybrid, allowing for a combination of remote work and in-office collaboration. Qualified applicants must live within commuting distance of our Netherlands office 3 days per week or Remote in Belgium.

Sonos makes products that fill every room — and every moment — with rich, immersive sound.

The Benelux Revenue Director owns Sonos’s full commercial performance across the Netherlands and Belgium, leading a team of Account Managers and Senior Sales Managers to deliver revenue growth, regional P&L accountability, and deep partner relationships across both retail and Professional channels.

This role sits on the EMEA Leadership Team and serves as the single cross‑functional lead for the Benelux business, making it one of the most visible and consequential commercial roles in the region.

What You’ll Do

• Own end-to-end commercial responsibility for the Benelux market, including revenue targets and regional P&L across retail and Professional channels, on both a quarterly and annual basis.
• Set regional commercial strategy and priorities by country, channel, and partner; translate strategy into clear plans and drive execution across the team.
• Lead, coach, and develop a team of 7 Account Managers and Senior Sales Managers across the Netherlands and Belgium, setting clear objectives, standards, and accountability.
• Build and sustain executive-level relationships with top retail and Professional accounts, including joint business planning, negotiations, and performance reviews with strategic partners.
• Act as the single cross-functional lead for the Benelux region, aligning demand planning, marketing, logistics, finance, legal, and customer experience teams around shared commercial goals.
• Define and analyze KPIs across commerce and marketing, using sales data, market insight, and forecasting to guide investment, pricing, promotions, and portfolio decisions.
• Run the regional operating rhythm, including forecasting, demand planning, promotional calendars, inventory and supply alignment, and launch readiness.
• Evaluate channel expansion opportunities and oversee development of new accounts where strategically appropriate.
• Track market trends, competitor activity, and consumer behavior across Benelux; bring regional insight to EMEA and global leadership forums.
• Be an active member of the EMEA Leadership Team, contributing to the broader revenue plan and helping to build a culture people want to be part of.

What You’ll Need

Basic Qualifications

• 8+ years of senior commercial or sales leadership experience, ideally in a premium consumer brand, consumer electronics, or technology company.
• Demonstrated track record of delivering revenue and P&L growth in a regional or multi-country role.
• Proven experience leading and developing teams, including account managers and senior sales managers.
• Strong experience managing senior relationships with retail and channel partners, including joint business planning and contract negotiation.
• Experience leading cross-functionally across functions such as demand planning, marketing, logistics, and finance.
• Fluency in English and Dutch.
• Qualified applicants must be able to work from the office 3 days per week.
• Ability to travel approximately 25% across the Benelux region and periodically to EMEA and global headquarters.
• Authorization to work in the Netherlands or Belgium, both now and in the future.

Preferred Qualifications

• Experience in both retail and Professional or custom installation channels.
• Established network of retail and channel partners in the Benelux market.
• Experience working in a global organization and engaging with regional or global leadership teams.
• Proficiency in French or German.
• Bachelor's degree in business, marketing, or a related field, or equivalent practical experience.

Inclusion

Research shows that some candidates may not apply for roles if they don't meet all the criteria. If you don't have 100% of the skills listed, we still strongly encourage you to apply if interested.

Visa Sponsorship

Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for us in country of role posting, both now and in the future.

Sonos is a sound experience company. We connect millions of listeners all around the world to the content they want, where and how they want it.

Since inventing multiroom wireless audio in 2005, we have continuously innovated the listening experience, designing hardware and software that celebrates sound, empowers our customers, and brings the home to life.

Our team is made up of passionate players united by a culture of respect, transparency, collaboration, and ownership who want to inspire the world to listen better.