Trade Marketing Lead — Data-Driven Growth & Activation

Yee Lee Corporation Bhd; Kepong; On-site; MYR 42,000 - 54,000; Full time

Job summary

Yee Lee Corporation Bhd is seeking a Trade Marketing professional in Malaysia to blend data analysis with hands-on market execution. The role focuses on developing campaigns, managing visibility, and driving growth across channels.

The ideal candidate will translate data into actionable insights, collaborate with sales and brand teams, and monitor budgets to ensure ROI. Fresh graduates are encouraged to apply, with clear career progression paths in trade marketing.

Qualifications

• Strong analytical ability with data-driven mindset.
• Proficiency in Excel and PowerPoint.
• Detail-oriented and disciplined in execution.
• Able to translate data into actionable recommendations.
• Team player with collaboration across departments.

Responsibilities

• Develop and execute trade marketing campaigns and promotions across modern trade and traditional channels.
• Work closely with distributors and retailers to ensure product visibility, displays, and activations.
• Analyze sales data, market performance, and customer trends to generate insights for management.
• Prepare reports and presentations to support sales and marketing decisions.
• Collaborate with sales, supply chain, finance, and brand marketing teams to deliver business objectives.
• Manage trade marketing budgets and monitor ROI to ensure cost-effective execution.
• Conduct market visits to assess in-store execution and competitor activities.

Skills

Analytical ability

Data interpretation

Campaign execution

Team player

Fresh graduates welcome

Tools

Excel

PowerPoint

Job description

Yee Lee Corporation Bhd is seeking a Trade Marketing professional in Malaysia to blend data analysis with hands-on market execution. The role focuses on developing campaigns, managing visibility, and driving growth across channels.

The ideal candidate will translate data into actionable insights, collaborate with sales and brand teams, and monitor budgets to ensure ROI. Fresh graduates are encouraged to apply, with clear career progression paths in trade marketing.