Technical Executive

ROCKWOOL International A/S; Klang City; On-site; MYR 90,000 - 130,000; Full time

Job summary

ROCKWOOL Group is seeking a technical marketing specialist to bridge engineering insights with marketable content across Malaysia, Indonesia, Singapore, Australia and New Zealand. You will develop technical marketing content, collaborate with product teams and empower sales with technical expertise.

You will also create white papers, case studies, datasheets and webinars, ensure SEO-friendly messaging, and contribute to digital campaigns on the company website, social media and email programs.

Qualifications

• Develop and translate technical product features into market-ready content.
• Deliver training sessions to sales teams to deepen product understanding.
• Create SEO-optimized technical content for digital channels.

Responsibilities

• Collaborate with product development and marketing to plan product launches.
• Create technical marketing materials such as white papers, datasheets, and webinars.
• Provide technical support to sales during customer engagements.
• Analyze competitors and share insights with marketing and product teams.
• Contribute to industry publications and digital campaigns.
• Ensure content aligns with SEO and digital marketing strategies.
• Represent the company at industry events and conferences.

Skills

Technical marketing content

SEO-friendly content

Product training delivery

Cross-functional collaboration

Content development

Job description

Role summary

Responsible for bridging the gap between the technical aspects of the company's products and the marketing strategies to promote them in Malaysia, Indonesia, Singapore, Australia and New Zealand. Developing technical marketing content, collaborating with product development teams, and providing technical expertise to support sales and marketing efforts in Malaysia, Indonesia, Singapore, Australia and New Zealand. Effectively communicating the technical value propositions of the company’s products to customers and stakeholders in Malaysia, Indonesia, Singapore, Australia and New Zealand.

General responsibilities and activities

• Collaborate with product development and marketing teams to plan and execute product launches.
• Conduct technical training sessions for sales teams to enhance their understanding of the products.
• Analyze technical aspects of competing products and provide insights to the marketing and product development teams.
• Engage with customers to understand their technical requirements and provide solutions using the company’s products.
• Provide feedback from customers and market analysis to influence product development and improvements.
• Collaborate with the digital marketing team to create and optimize technical content for online platforms, including the company website, social media, and email campaigns.
• Ensure that technical content is SEO-friendly and aligns with digital marketing strategies.

Key responsibilities and activities

• Create and develop technical marketing materials such as white papers, case studies, product datasheets, technical presentations, and webinars.
• Ensure that all technical content accurately represents the product's features, benefits, and applications.
• Develop technical product collateral and training materials to support product introductions.
• Provide technical expertise and support to the sales team during customer engagements.
• Assist in preparing technical proposals and responses to RFPs/RFQs.
• Conduct product demonstrations and technical presentations for customers and industry events.
• Work closely with product development teams to understand product features, enhancements, and future developments.
• Represent the company as a technical expert at industry conferences, webinars, and trade shows.
• Contribute to industry publications and blogs to establish the company’s thought leadership in the market.

About the company

At ROCKWOOL Group, we are committed to enriching the lives of everyone who experiences our products and services. We help our customers and communities tackle many of today’s biggest sustainability and development challenges, from energy consumption and noise pollution to fire resilience, water scarcity, and flooding. Our product range reflects the diversity of the world’s needs, while supporting our stakeholders in reducing their own carbon footprint. Stone wool is a fully recyclable, versatile material that forms the basis of all our businesses. With ~11,800 dedicated colleagues in 37 countries and sales in more than 120, we are the world leader in stone wool products, from building insulation to acoustic ceilings, external cladding systems to horticultural solutions, customised stone wool insulation components for other manufacturers’ products and systems (OEM), to insulation for the process industry and marine & offshore. Ready to help build a better future for generations to come? Join us and make a difference! http://www.rockwool.com/group/about-us/careers/